7CAFÉ introduces Gullu Gullu Coffee Beanie characters in a first-of-its kind VR concert experience

SINGAPORE –
Media OutReach – 21 December 2021 – Available
around the clock at over 200 7-Eleven stores island wide, 7CAFÉ is adding even
more excitement to your coffee experience and proud to introduce the Gullu
Gullu Coffee Beanies – a trio of cute coffee bean characters to brighten up
your day! This little team of helpers work tirelessly behind the scenes
roasting and brewing to perfect each and every cup of 7CAFÉ. To celebrate their
debut, they’re putting on a virtual concert to remember and everyone’s invited!
Grab yourself a cup of 7CAFÉ and watch them perform for a chance to get your
hands on one of 10,000 $1 off 7CAFÉ vouchers being given away absolutely free!

Say hello
to the Gullu Gullu Coffee Beanies

Inside every 7CAFÉ coffee machine lives a lively
trio of Gullu Gullu Coffee Beanies who are hard at work day and night creating
delicious cups of coffee to get you in a good mood.

The Gullu Gullu Coffee Beanies will be
making their grand debut at a first-of-its-kind VR concert, and we want you to
join in too and experience the show for yourselves! Watch the trio put on a
unique virtual reality experience, playing a variety of instruments direct from
their technicolour coffee bean island, with Gullu taking centre stage as
conductor. But be warned, the super catchy tune they perform will be stuck in
your head for days!  

To join them at the VR concert, get
yourself an aromatic cup of 7CAFÉ and scan the QR code on the
limited-edition 7CAFÉ cup*. Grab one before they’re gone!  Watch them perform whilst sipping a freshly
brewed cup of 7CAFÉ to enjoy a true treat for the senses. Put yourself at the
centre of the action by experiencing the concert in 360°
­by simply tilting your smartphone to explore the vibrant VR world of Gullu and
his friends!

*This QR code does not apply to 7CAFÉ Iced coffee cups.