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Media OutReach

NHK WORLD-JAPAN Focus for May

TOKYO, JAPAN – Media OutReach – 17 May 2023 – NHK WORLD-JAPAN, the international service of Japan’s public media organization, NHK, will present a collection of news and programs to coincide with the G-7 summit held in Hiroshima, the city now known as a symbol of peace since it’s atomic …

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Bucking the trend, Haier leverages innovation based on customer needs to catalyze brand growth

QINGDAO, CHINA – Media OutReach – 17 May 2023 – Initiating a comprehensive global expansion, Haier has implemented the “localization strategy,” achieving genuine localization from research and development, manufacturing, to marketing. Focusing on the needs of Thai users, Haier has innovatively launched differentiated home appliances that align with local customs …

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