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~The brand plans to further streng the nitspresence in Odisha by setting up 40 plus exclusive brand outlets ~
Jeypore,9thNovember2024(Odisha Samachar) : Ignitinga newera of fashion in Odisha,Lawman,theiconicmen’s affordable luxury fashion brand from the house of KewalKiran Clothing Limited (KKCL), today inaugurated its first store in the city of Jeypore as part of its robust expansion strategy. This brand-new store is part of Lawman’s strategy to fortify its presence across Odisha, aiming to reachstyle-conscious consumers with over 40 new outlets state wide. With afocuson affordable luxury,the Jeypore location offers an impressive selection of modern,comfortable,and on-trend apparel tailored to meet the demands of today’s contemporary men.Lawman’sarrivalinthecity signals a fresh wave of style, bringing a premium yet accessible clothing to the heart of Bihar.
The Lawman store in Jeypore, encompassing 1000 sqft, is a destination for men’s fashion that emphasizes style and quality. It features a carefully curated selection of the latest trends and modern fabrics,enhancing the standards of casual and work wear for men.With an emphasison tailored fits,the store provides aversatilewardrobe solution, enabling customers to effortlessly transition from morning to evening. The range includes everything from shorts and T-shirts to jeans,casual shirts,trousers,and stylish fashion pants,catering to divers etastesandpreferences.
The stores how cases a modern,sophisticated aesthetic,distinguish edbyitscle anlines and warm lighting that create a welcoming and stylish environment. Customers are treated toexceptional service from a team of well-trained sales associates who focus on delivering a personalized experience, making every visit enjoyable. This brand-new store stands out not only as a retail space but as a premier destination for customers seeking exclusive inaugural offers.
Adding to this, Mr. Dinesh Jain (Director) – KewalKiran Clothing Limited, said, “We are happy to announce the grand opening of our inaugural store in Jeypore, Odisha, marking our 2nd locationin this state. Known forits rich cultural heritage anddynamic growth, Jeypore serves as astrategicfocal point in our expansion initiatives.The increasing demand for fashionin Odisha is driven by the region’s evolving socio-economic landscape, with a burgeoning youth population that is increasingly discerning about personal style and quality. This establishment reflects our commitment to offering exceptional fashion and anunparalleled shopping experience tailored to our customers.By entering this market,we aimnotonly to provide high-quality apparel but also to engage meaningfully with the local community, recognizing Jeypore’s role as a burgeoning centre of commerce and creativity in Odisha. We look forward to becoming an integral part of this community, delivering the passion and dedication that defines Lawman.
Commenting on the occasion, Mr. Vikas Jain (Director) – KewalKiran Clothing Limited, said, “The launch of our new store in Jeypore represents a pivotal moment for Lawman. We are delighted to bring our latest collections and exclusive promotions to the fashion enthusiasts of This vibrant city.Asurban lifestyle sevolve in Odisha,were cognize that fashion is not just about clothing; it’s a means of self-expression and individuality. Our vision is to create a dynamic shopping destination where customers can discovera harmonious blend of contemporary style, premium quality,and innovative designs.We are confident that our store will become a beloved space for fashion lovers, inspiring them to embrace their unique identities and celebrate their personal style.”
The newly inaugurated Lawman store, positioned on the Main road, besides SBI Bazaar branch, Welcome Chowk, Jeypore, represents a significant milestone in the brand’s expansion.. This prime location provides excellent accessibility and visibility, making it a convenient destination for shoppers. With this opening, Lawman reaffirms its commitment to enriching the local community with fashionable apparel, showcasing their dedication to quality, style, and an exceptional customer experience.
About KKCL: KewalKiran Clothing Limited (“KKCL”), is a menswear-focused apparel player with more than four decades of success-led journey. With its integrated operations consisting of Designing – Manufacturing – Branding – Retailing, the Company has been able to penetrate through its targeted consumer base with its 4 iconicmens wear brands-Killer,Integriti,Lawman, and Easies. The group also recently forayed into the women’s casual wear segment through a strategic partnership with Kraus.With 488 Exclusive Brand Outlets and 80+ Distributors covering 3,000+ MBOs spread across India and a presence across national chain stores,the Company has a widespread distribution in India.
About Lawman: Launched in 1998, Lawman offers a stylish range of men’s casual wear. Positioned as a brand for young men with a unique sense of style and a refreshing outlook on life, Lawman has become an iconic name in the realm of casual fashion in India. Lawman redefines versatility,offering awardrobe thatseamlessly transitions fromday tonight,ensuring every man is impeccably dressed for every occasion. With Lawman, looking like a star doesn’t require a high budget. The brand’s premium quality merchandise is affordable and makes high fashion accessible to everyone. Inspired by the flair of cricket icons or the glamor of red-carpet celebrities, Lawman provides the sartorial tools to transform every man’s look. With Lawman, Indian men can no weffortlessly capture the essence of celebrity fashion and make every moment a fashion statement.
