foodpanda, Asia’s largest delivery platform, helps 30,000 new retailers and shops digitalise, sees 430% growth in SMEs

• About 30,000 shops have newly embarked on
  a digitalisation journey from June 2020 to June 2021 by onboarding onto the foodpanda
  shops platform
• The number of SMEs on foodpanda grew by
  more than 430% within June 2020 to June 2021, making up almost half of the
  shops listed on the platform
• Groceries, health and wellness, beauty and
  electronics SMEs are four core segments that have shown the most growth in the
  number of shops onboarded in the past year
• With the new SMEs on the platform, orders
  from small businesses grew 950% Y-o-Y over the past year, resulting in over
  330% growth of foodpanda shops as a vertical

SINGAPORE – Media OutReach – 23 August 2021 – As businesses prepare for a rebound in the
post pandemic world, Asia’s quick-commerce (q-commerce) pioneer, foodpanda, has
remained committed to supporting SMEs across the region to embrace
digitalisation. Almost 30,000 retail shops were onboarded on foodpanda
shops in the past year, with SMEs making up almost half of shops that
had gone digital. This marks the first step in helping SME businesses build a
strong digital core, to become more risk-resilient and cater to their
customers’ new purchase habits.

Growing small businesses via foodpanda shops in Thailand

Online and on-demand delivery platforms
have helped retail stores and SMEs stay afloat during the pandemic, during a
time where organic in-store traffic was affected due to lockdowns, foodpanda
has provided shops a new channel to reach new, digital customers and still
generate new revenues.

Unlike traditional e-commerce, q-commerce
allows SMEs to have their goods delivered to customers on-demand in 15 to 30
minutes. With a digital platform to grow their business, SMEs can also tap into
services like ads, listing boosting and run promotions to increase revenues. In
the past year alone, the number of new SMEs embracing q-commerce increased by
more than 430 per cent. This spike in SME growth contributed an overall growth
of more than 330 per cent for the overall foodpanda shops business vertical,
which includes other retail and supermarket chains such as Tesco, 7-Eleven,
Family Mart, Watsons and Guardian.

Globally, Delivery Hero, of which
foodpanda is a subsidiary, reported on 12 August 2021 in its Q2 Trading Update a 249% growth in orders for its
Integrated Verticals comprising the q-commerce business, illustrating an
increase in demand for grocery deliveries across the globe. GMV for the segment
also more than tripled from just the year before.

Partnering
local governments to digitalise traditional markets in Taiwan;

Taipei mayor seen here in support of 
fresh markets’ digitalisation efforts

Commerce 3.0: A launchpad for business scalability on a level
digital playing field

Ushering in a new decade of digital
innovation, speed and convenience will continue to transform to meet customer
needs, giving rise to Commerce 3.0 — where tech meets commerce. A global
trend driven by developers who create APIs and plug-ins to integrate online
activity directly with merchants, Commerce 3.0 is a powerful strategy for SMEs
to level the digital playing field and fend off larger competitors that may
have an advantage in a traditional physical retail environment.

As the gap between physical stores and
online environments shrink, foodpanda is playing a key role in enabling SME
brands to create a frictionless, technology-enabled, and interconnected
customer experience, by connecting shops with customers’ demands, without the
hassle and heavy costs of building and running their own delivery platform.

Abhishek Sahay, Senior Director of New
Verticals at foodpanda shares: “Digitalisation is more than just going online.
foodpanda shops helps SMEs take charge of their growth with digital solutions,
so they can fully adopt Commerce 3.0 to increase sales, especially when traditional
retail models have been disrupted in the pandemic. In this unprecedented time,
it’s especially critical to empower SMEs to adopt a new hybrid online-offline
business model with quick-commerce, to scale their business urgently.”

Pioneering the next generation of on-demand deliveries

Beyond the traditional e-commerce that
revolutionized the delivery landscape through online ordering, q-commerce will
be the next inflection point where delivery time shortens from three days to
just 30 minutes. Being the pioneer in q-commerce built on years of logistics
and technology expertise spanning 12 markets, foodpanda is driving the growth
of the q-commerce category in Asia.