Green Monday Movement Selected As One of The “Best Practices For Carbon Neutrality”

SHANGHAI,
CHINA – Media OutReach -
8 December 2021 – The “Green Monday” Movement by Green Monday Group has
been selected as one of the “Best
Practices for Carbon Neutrality” in the China Green Economy Summit 2021,
co-hosted by People.cn, All-China Environment Federation and the Center for
Environmental Education and Communications of Ministry of Ecology and
Environment. The cases were reviewed by a panel of professionals to select an
exclusive list of 25 corporates across the nation to receive the honour.

The 25
corporates chosen for the “Best Practices for Carbon Neutrality” meets the
criteria of green transformation of social and economical development, and are
prime examples of striding towards the goal of carbon neutrality. Since 2012,
the “Green Monday” movement under social venture Green Monday Group combats
climate change, food insecurity, health and animal welfare issues through
innovative and diversified social platforms, encouraging sustainable living on
a personal, social and corporate level, thus becoming a global pioneer in building
a sustainable future. Green Monday provides solutions such as restaurant
programmes, corporate solutions and school programmes to advocate for
plant-based diets. The movement includes aiding restaurants to add vegetarian
menus, providing corporate solutions to corporates, such as organising talks,
workshops and educational activities on health, introducing the new trend of
green industry, and how to lead a low-carbon, sustainable life. The above
solutions are all efforts to lower China’s carbon footprint and to fulfil the
promise of achieving sustainability goals. The school programme inspires
students to become a green global citizen through making conscious diet
choices. The Green Monday Movement has reached over 30 countries and regions,
including Mainland China, Singapore, Thailand, US and the UK.

David Yeung, Founder & CEO of Green Monday Group,
expressed his gratitude in receiving the award, “Carbon neutrality is a
worldwide common goal, and a clear direction to bring the nation forward to a
sustainable future. We are honoured to receive this prestigious recognition for
being one of the best-practice companies. Green Monday looks forward to working
with every enterprise, group and individual to promote plant-based diets,
bringing sustainable food choices to all. Everyone should take the
responsibility to take this important and necessary step towards a sustainable
future.”

Corporate
partners of Green Monday in Mainland China, Hong Kong and internationally
include HSBC, UBS, BNP Paribas, MGM Macau, Sands China, Ernst & Young
Greater China, Shui On Group, Vanke, Noah Holdings, KPMG, KWG, Foodpanda and
others.

Other
selected projects include Voov Meeting by Tencent, which encourages low-carbon
office operations; Volvo Cars’ mission to drive a low-carbon value chain; Wynn
Resorts’ efforts to upcycle food; Mengniu Dairy’s initiative to reduce food
waste and other outstanding corporate initiatives aiming to promote
sustainability.

About
“Best Practices in Carbon Neutrality” in the 2^nd China Green Economy
Summit 

The 2^nd
China Green Economy Summit, co-hosted by people.cn, All-China Environment
Federation and Center for Environmental Education and Communications of
Ministry of Ecology and Environment, provides a platform for the discussion and
exchange of ideas on carbon-emission reduction, upcycling, technology
innovation and brand culture. The summit also analyses outstanding examples of
corporate carbon neutrality, drawing from their experiences in green
development to uplift all participating corporates.

Corporates
regardless of industry are encouraged to submit projects, the summit focuses on
cases which are industry leaders in carbon neutralisation, green industrial
innovation, as well as green development fostering. The cases should also showcase
and represent the new industry goal of carbon neutrality in the core values of
the brand.

The cases
submitted must be in line with related laws and policies, embodying
authenticity, efficiency, growth and representativeness. The selected cases should
also advocate for green development, safeguard ecological health, pave the way
to a green civilisation and lead the green development trend. The entries
(corporate or brand) should possess active social influence.