Kenanga Investors Collaborates With MFPC to Launch Financial Planning Programme

KUALA
LUMPUR, MALAYSIA – Media
OutReach – 6 April 2021 – Kenanga Investors Berhad (“Kenanga Investors”) today
announced its collaboration with the Malaysian Financial Planning Council
(“MFPC”) to offer programmes for the purpose of the professional qualification
for the Registered Financial Planner (RFP) and the Shariah Registered Financial
Planner (Shariah RFP) certifications.

From left to right: Vincent Kwo Shih Kang, President of Malaysian Financial Planning Council (MFPC) & Ismitz Matthew De Alwis, Executive Director/Chief Executive Officer of Kenanga Investors Berhad.

 

The Programmes are set to improve the relevance
of financial planning and enhance the careers of these financial practitioners;
thereby producing competent financial planners who are professionally qualified.
MFPC will oversee the management of the overall Programme mechanics which
include developing and updating the Programme materials from time-to-time,
quality monitoring and assessment, and conferring awards on qualified Programme
participants. The Programmes will see Kenanga Investors assisting MFPC in
educating participants on their responsibilities as financial planners, their
professional conduct, and the applicable rules and standards throughout its
duration.

 

Ismitz Matthew De Alwis, Executive Director and
Chief Executive Officer of Kenanga Investors says “The Programmes are
intended to promote greater understanding of the financial planning approach as
opposed to a product-based approach, which is something that we have staunchly
been a supporter of. At Kenanga Investors, we advocate the benefits of this
approach within our corporate structure and at present, our sales personnel from
both the agency force and Private Wealth team are currently enrolling as or already
are licensed financial planners.”

 

With the launch of the Programmes, he foresees
that the company’s agency sales force, as well as new entrants, will fulfill
the licensing requirements to become full-fledged financial planners. “Our
annual goal will be to have our Kenanga Investors agency force and our Private
Wealth Managers be systematically enrolled according to the scheduled intakes and readiness. This
collaboration ensures we ultimately offer financial products and services that
will add holistic value to our clients’ financial journey” says De Alwis.

 

According to MFPC President
Vincent Kwo Shih Kang, this strategic collaboration is in line with the recent
announcement by regulators intending to expand the scope of financial planners.
“MFPC, together with Kenanga Investors laud these encouraging steps being taken
within the industry which will provide investors with an additional avenue of
investment advisory. We are committed to supporting the growth of the financial
planning profession through this active approach which will greatly benefit the
rising number of novice investors especially as there is heightened interest in
investing post pandemic times.”, says Kwo.

 

MFPC is an independent body that promotes
nationwide development and enhancements of the financial planning profession. MFPC
developed and maintains the Best Practice Standards and Code of Ethics that
must be adhered to by RFP and Shariah-RFP designees. It was registered on 10
March 2004 under the Societies Act 1996.

 

For more information about
Kenanga Investors Berhad, please visit www.kenangainvestors.com.my.