Digital marketing agency Primal, led by Forbes 30 under 30 Mark McDowell, joins global digital agency group with exclusive NFT project

SINGAPORE
– Media OutReach -
8 November 2021 – Thailand’s fastest-growing digital agency didn’t
get there by chance. Their rapid growth has been fuelled by their dedication to
innovation and by constantly pushing the boundaries.

And
they are at it again.

Headed
up by Forbes 30 Under 30 Mark McDowell, Primal is a part of a larger network of agencies that are now
being consolidated under one umbrella ‘superbrand’ – Superist.

With
Primal leading the way, Superist is looking to make its mark on the global
digital scene. As well as launching their new ‘superbrand’, Superist is also
offering their own NFTs and plans to accept cryptocurrency for client payment
in the upcoming months.

As
part of its launch, Superist
has released nine NFTs on OpenSea, each
depicting a key leader in the global group. Each NFT also comes with one hour
of each leader’s time, which can be redeemed straight away, or at a later date.
The longer the owner of the NFT holds on to the time, the more valuable it
becomes as the group achieves more success.

The
group, which is currently comprised of Appscore (Australia), Chili (Brazil,
Panama, Mexico), CODI Agency (Australia) First Page (Australia, Hong Kong,
Singapore), Lisnic (Australia), Primal (Malaysia and Thailand), Removify
(Australia) and USEO (Middle East) provides a multitude of services including
digital marketing, content creation, reputation management, app and website
development, celebrity speakers and online mentoring.

“This
is an exciting time for the agency as we use our regional experience in a more
collaborative manner to deliver integrated results across the region and
achieve strong growth for brands as a unified global group with a plethora of
offerings”, says Primal CEO, Mark McDowell.

Primal
co-founder and Australian Rich-Lister Nick Bell is the driving force behind
Superist. After recently launching the Australian arm of his agency First Page,
Bell realised there was a gap in the market for a more dynamic and independent
digital group that would make it easy for companies to achieve global digital
success.

“As
we aren’t a listed group, Superist is completely independent, meaning we don’t
have to answer to shareholders so we can always put the needs of our clients
first”, explains Bell. “We can push the boundaries with first to market
initiatives that will help our clients stand out in the increasingly
competitive digital landscape.”

Clients
for the group include McDonald’s, Intel, Mercedes Benz, Uber, Colgate, L’Oreal,
Bayer, McLaren and the co-Founder of Netflix, Marc Randolph.

Link to Superist website: https://superist.com/