Dilys’ Collection Partners with Dog Rescue Action International to Launch Online Charity Campaign: ‘Honour Life, Pets for Life’

Helping humans in despair, with dogs in need of care. Hong Kong’s high jewellery designer raises awareness for abandoned pups and mental health conditions stemmed from COVID-19

HONG KONG SAR – Media OutReach – 7 August 2021
– The renowned Hong Kong jewellery house, Dilys’ Collection, is delighted to
announce their partnership with a local charity organisation  – Dog Rescue Action International (DRAI).
Together, they will be launching their first online charity campaign – Honour Life, Pets for Life, this summer
to raise awareness for the welfare of abandoned dogs. The campaign will run
from 7^{August to 30 Sept 2021, where Dilys’ Collection will donate
10% of revenue from each piece sold under their brand YOUNG BY DILYS’ to the
non-profit.}

Today, the partnership has officially commenced with YOUNG
BY DILYS’ sponsoring DRAI’s charity premier for Sandra Ng Kwan Yu’s new film,
“Zero to Hero”, for a group of underprivileged children suffering from Angelman
Syndrome.  The film is based on a
real-life story of So Wa-Wai, a Hong Kong athlete who’s participated in five
Paralympic Games and his mother’s endless support on his path to success.
According to Tang, “the purpose of this event is to give the children an opportunity
to have an exciting afternoon in the K11 Art House Cinema, while reinforcing
the message that one’s humble beginnings does not set the tone for the rest of
one’s life.”

“We have seen an increase in the number of dogs being
abandoned during the pandemic as a result of their owners’ relocation or other
circumstances given the current economic environment. We have decided to
collaborate with DRAI because they stand out from other animal rescue shelters.
Not only do they strive to rehome abandoned pups, they also nurse the sick back
to health and provide training for suitable dogs to become skilled Pet
Therapists. Once they are trained, they can in turn offer emotional support to
help comfort people in need” says Dilys Young, bespoke jewellery designer and
founder of Dilys’ Collection.

Before the pandemic struck, DRAI regularly worked with other
organisations to host charity events, where they visit elderly homes, the
physically impaired and patients with mental health conditions with their
rehomed therapy dogs. “The COVID-19 pandemic has also caused cases of mental
illnesses to spike, along with a surging demand for therapy dogs.  I want to promote the belief that humans and
canines should take care of each other,” says the generous philanthropist and
founder of DRAI, Whitney Tang, “thus completing our dog rescue lifecycle.”

Play ‘Your’
Part in this Meaningful Charity Campaign

You are invited to take part in this charity campaign. Shop
with YOUNG BY DILYS’ online [LINK] or visit their showroom in Central for a
bespoke jewellery experience. The brand’s fine jewellery pieces are modern
amulets and all handcrafted in-house. Their designs are mainly inspired by
symbols that carry distinctly positive energies. Not only do they cater to
humans but their Precious Collection is dedicated to your loyal furry friends
too. As a small gesture of appreciation, shoppers will be awarded with a certificate
to commemorate their contribution to this meaningful campaign, along with a
reward of HK$200 store credit for their next purchase.

Instagram: @youngbydilys

Facebook: @youngbydilys

Online store: www.youngbydilys.com