HONG KONG SAR – Media OutReach – 29 July
2021 – 7-Eleven has played an integral part
in the daily lives of Hongkongers for 40 years. It launched its first store in
Hong Kong back in 1981 and recently opened its 1000th store, four
decades later, on Des Voeux Road in Central. A true neighbourhood brand,
7-Eleven has always been committed to giving back to the community it operates
in. 7-Eleven has pledged to donate 1,000 7-SELECT chicken legs every week for
40 consecutive weeks. As a result, a grand total of 40,000 chicken legs will be
distributed to those in need in partnership with Food Angel, a local NGO.
The 7-Eleven You + Me Volunteer Team
distributes 7-SELECT Chicken Legs in person to the elderly
40,000
Chicken Legs to show love and care to over 10,000 recipients
At the
height of the pandemic last year, 7-Eleven initiated several activities to help
those most impacted by the outbreak. It donated and delivered 70,000 food items
to local neighbourhoods and launched the Charity Meal Voucher Programme, which
raised over 550,000 vouchers to provide hot meals to disadvantaged people and low-income
families. Although the pandemic situation in Hong Kong is starting to stabilise
this year, 7-Eleven remains committed to showing care and support to the most
vulnerable in society as it marks its 40-year anniversary. A total of 40,000
Chicken Legs will be donated and distributed over a period of 40 weeks in
partnership with Food Angel.
The
donations will be delivered to recipients via Food Angel’s Community Centre,
Community Food Assistance Service and Automated Food Dispenser Service – an
innovative initiative that allows for the flexible collection of chilled meals.
Food Angel will also distribute the donations across its 180 charity partners.
The donation programme is expected to help over 10,000 recipients including the
elderly, low-income families, people recovering from mental health problems,
cage home residents and disabled people.
#7-Eleven
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