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    Home / Media OutReach / Hang Lung Properties Launches Cross-Mall Promotional Campaign and Announce Redemption Details of the Vaccination Incentive In Support of Government’s Initiatives to Boost Economic Recovery

    Hang Lung Properties Launches Cross-Mall Promotional Campaign and Announce Redemption Details of the Vaccination Incentive In Support of Government’s Initiatives to Boost Economic Recovery

    HONG KONG SAR – Media
    OutReach
    – 28 July 2021 – In support of the
    Hong Kong SAR Government’s electronic Consumption Voucher Scheme, Hang Lung
    Properties
    today announced that “Go Shopping!” , our new cross-mall
    promotional campaign, will be launched on August 1, also the first disbursement
    day of consumption vouchers, to help drive retail growth. Customers who spend every
    HK$800 in Hang Lung Malls will enjoy HK$200 e-Shopping Coupons. Meanwhile, subsequent
    to the announcement of the launch of the “Hang Lung Support Scheme for
    Vaccination”
    that worth over HK$10 million to encourage the public and
    staff to receive their COVID -19 vaccinations, details of the redemption offer
    for public participation are now officially announced.


    Deputy Director (Head of Hong Kong
    Business Operation) of Hang Lung Properties, Ms. Helen Lau expects the launch of “Go Shopping!” will help stimulate local consumption


     


    “Go Shopping!” to boost retail market recovery


    Deputy
    Director (Head of Hong Kong Business Operation) of Hang Lung Properties, Ms.
    Helen Lau, said, “Since the outbreak of the pandemic early last year, Hang Lung
    Properties has essentially been riding out the storm together with our tenants,
    and in support of the Government’s electronic Consumption Voucher Scheme, “Go Shopping!” is launched to help stimulate local consumption. It is expected to open
    up new business opportunities and bring significant sales growth for our 600+
    tenants in shopping malls operated under Hang Lung. We hope that this will ease
    the pressure on retailers during the pandemic, and will help boost the recovery
    of the retail industry as a whole.”


     


    Through “Go Shopping!” starting from
    August 1 until October 31, 2021, customers who register as members of the
    “hello Hang Lung Malls Rewards Program” can receive HK$200 e-Coupons
    via the Hang Lung Shopping Mall Mobile App upon every HK$800 of qualifying
    purchases made at locations including Fashion Walk, Peak Galleria, Grand Plaza,
    Hollywood Plaza, Gala Place, Amoy Plaza, Kornhill Plaza and Central properties
    (including 1 Duddell Street, Printing House, Baskerville House and Standard
    Chartered Bank Building). Customers can receive extra hello Points by using AlipayHK,
    Octopus, Tap & Go or WeChat Pay HK (For details, please refer to page 4 to 8).


    Fully
    vaccinated customers are eligible to receive HK$200 e-Shopping Coupons upon a
    single transaction of HK$100 by electronic payment


    Following
    on from Hang Lung Properties’ earlier announcement of “Hang Lung Support Scheme
    for Vaccinations” for its staff and the general public, details of the public
    participation programme are now officially announced. For those who have
    completed two doses of their COVID-19 vaccination on or before September 30,
    2021, simply register as a member of the “hello Hang Lung Malls Rewards
    Program”, and spend HK$100 in a single transaction by electronic payment
    at Hang Lung malls (same as the above mentioned locations) from August 1 to
    October 31, 2021 to receive HK$200 “Hang Lung e-Shopping Coupons”.


     


    Customer
    can choose to complete self-registration simply by logging in to Hang Lung
    Malls App, click on the campaign page under the mobile app home page, upload
    respective receipts. The e-Shopping Coupons could be redeemed upon
    verification of the receipts. Customers may also bring along their physical or
    electronic vaccination records, machine-printed receipts of eligible
    transactions and relevant electronic sales receipts to the redemption counters
    at designated Hang Lung mall. Each eligible citizen can redeem the e-Shopping Coupon
    once. (For details, please refer to page 4 to 8)


     


    #Note:
    Customers are advised to seek medical advice before vaccination, and when
    ready, book their COVID-19 vaccines via the Government’s website at www.covidvaccine.gov.hk.

    Details of
    Promotion Campaign







    Period:

    August 1 –October 31, 2021

    Campaign:

    “Go Shopping!”

    “Hang Lung Support Scheme for Vaccinations”

    Shopping
    Malls:

    Fashion Walk, Peak Galleria, Mong Kok Portfolios
    (Grand Plaza, Hollywood Plaza and Gala Place), Amoy Plaza, Kornhill Plaza

    and Central properties (including 1 Duddell Street,
    Printing House, Baskerville House and Standard Chartered Bank Building)

    Promotion
    Details:

    E-transaction of

    every HK$800

     

    (Accumulative spending
    within the same day)

     

    =

    BASIC REWARD

    Receive

    HK$200

    e-Shopping Coupons*

    (HK$100

    “Hang Lung

    e-Shopping Coupon”

    And

    HK$100 Merchant

    e-Coupon)

    +

    EXTRA REWARD

    Extra 800 hello Points^ upon using AlipayHK/
    Octopus/ Tap & Go/ WeChat Pay HK

    Customers who
    are fully vaccinated on or before September 30, and spend HK$100 in a single transaction
    at the participating Hang Lung malls, will receive HK$200 worth of “Hang Lung
    e-Shopping Coupons”.

     

    Redemption
    method:

    (1)     Self-register via Hang Lung Mall App or

    (2)     Register at redemption counter in designated Hang
    Lung malls

    Redemption Counter:

    • Fashion Walk:    next to perFace on 1/F, Main Block
    • Peak Galleria:    next to concierge on G/F
    • Grand Plaza:       next to concierge on G/F
    • Amoy Plaza:       in front of Mannings on G/F
    • Kornhill Plaza:    G/F, Kornhill Plaza South (Exit C, MTR Station)





    Redemption time:
    12:00nn – 8:00pm

    Remarks:

    1. Each customer has to download Hang Lung Mall App from https://www.hanglungmalls.com/download/7 and register as a
    hello member for the Hang Lung Malls Rewards Program before enjoying the
    shopping privilege.

    2. Customers
    have to use with designated electronic payment method; accumulation of
    same-day machine-printed receipts of electronic payments applies.

    3. *Customers
    spend HK$800 to receive HK$200 e-Shopping Coupons (HK$100 “Hang Lung
    e-Shopping Coupon” + HK$100 Merchant e-Coupon); spend HK$1,600 to receive
    HK$400 e-Shopping Coupons (HK$200 Hang Lung e-Shopping Coupon + HK$200
    Merchant e-Coupon), and so on. Each customer can receive a maximum of
    HK$1,000 e-Shopping Coupons per day during promotion period (HK$500 Hang Lung
    e-Shopping Coupon + HK$500 Merchant e-Coupon).

    4. ^Customers
    spending HK$800 with Alipay HK/Octopus/Tap & Go/WeChat Pay HK can receive
    extra 800 hello Points; spend HK$1,600 to receive extra 1,600 hello Points,
    and so on. Each customer can receive extra 4,000 hello Points the maximum during
    promotion period.

    1. Customers
    meeting the following criteria will be eligible to participate in this promotional
    event:

    • Fully
      vaccinated and possess valid vaccination record
    • Have
      downloaded Hang Lung Mall App from https://www.hanglungmalls.com/download/7
      and registered as member of “hello Hang Lung Malls Rewards Program”; and
    • Has spent
      HK$100 or above in a single transaction through electronic payment in Hang
      Lung malls, uploaded the receipts to Hang Lung Malls App in seven days and has
      been successfully approved.



    2. Customer will
    get two HK$100 Hang Lung e-Shopping Coupons.

    3. Each customer
    shall only be entitled to receive e-Shopping Coupons once during the event
    period.

    4. Quota applies, available
    on a first-come-first-served basis. Terms and Conditions apply.


    Vaccine incentive Redemption Details:




    Self-registration


    Customer can simply log in to Hang Lung Malls App,
    click on the campaign page under the mobile app home page, upload respective
    receipts. The e-Shopping Coupons could be redeemed upon
    verification of the receipts.


     


    Details for earning e-Coupons and hello Points through “Go Shopping!”








    Accumulative

    Same-day Spending

    Amount

    BASIC REWARDS

    EXTRA REWARDS

    Hang Lung

    e-Shopping Coupon

    +

    Merchant e-Coupon

    – Each e-Coupon to be used

    upon HK$300 spending

    =

    Total Amount

    of e-Coupons

    Payment by AlipayHK/ Octopus/

    WeChat Pay HK/ Tap & Go

    to earn extra
    hello Points

    HK$800
    – 1599

    HK$100
    x1

    HK$100
    x1

    HK$200

    800
    hello Points

    HK$1,600
    – 2,399

    HK$100
    x2

    HK$100
    x2

    HK$400

    1,600
    hello Points

    HK$2,400
    – 3,199

    HK$100
    x3

    HK$100
    x3

    HK$600

    2,400
    hello Points

    HK$3,200
    – 3,999

    HK$100
    x4

    HK$100
    x4

    HK$800

    3,200
    hello Points

    HK$4,000
    or above

    HK$100
    x5

    HK$100
    x5

    HK$1,000*

    4,000
    hello Points^

    *Each customer can receive a maximum of HK$1,000
    e-Shopping Coupons (Coupons (HK$500 “Hang Lung e-Shopping Coupon” + HK$500
    Merchant eCoupon) per day during
    promotion period.


    ^Each customer can receive extra 4,000 hello Points
    the maximum during promotion period.




    Hang Lung
    e-Shopping Coupon









    Launch
    Date:

    August
    1, 2021

    Applicable Malls:

    Applicable at designated merchants at the Hang Lung malls in Hong Kong listed below:

    –       
    Fashion Walk

    –       
    Peak Galleria

    –       
    Grand Plaza

    –       
    Hollywood Plaza

    –       
    Gala Place

    –       
    Amoy Plaza

    –       
    Kornhill Plaza

    –       
    Central properties (including 1 Duddell Street,
    Printing House, Baskerville House and

    Standard Chartered Bank Building)

    Target Audience:

    Members of Hang Lung Malls Rewards Program

    Face Value:

    HK$ 50/ 100/ 200/ 500

    Objectives:

    –         
    Lead in sales through
    usage of coupons

    –         
    Additional brand exposure

    –         
    Cross mall & cross
    category traffic

    –         
    New option of digital
    payment fulfilling customers’ needs


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