DHL Global Forwarding, Freight: myDHLi boosts online bookings by 56%

• Digital
  customer platform myDHLi now also includes road transport via DHL Freight
• New features
  and functionalities presented at the first myDHLi Digital Summit hosted by DHL

SINGAPORE – Media
OutReach – 11 May 2021 – DHL
Global Forwarding, Freight (“DHL”), the leading international freight
specialist division of Deutsche Post DHL Group, has today announced new features and greater functionality
for myDHLi, coinciding with the digital platform’s first anniversary. After a
successful launch of myDHLi, DHL has expanded the global availability of the
platform from eight to 62 countries. In addition, online bookings and sales
rose by +56% (yoy Q1/2020 to Q1/2021).

“For us, myDHLi
translates digitalization into customer-centricity. That’s why we put an
enormous amount of work in the roll-out. Customers can easily book shipments
through the platform that follows modern design principles while having full
control over the quotes with 360-degree visibility. By the end of 2020 we had
1,000 customers on the platform. Now, just four months later, we have reached a
new high with 3,000 customers spread across 62 countries using myDHLi as of
today,” says Tim Scharwath, CEO DHL Global Forwarding, Freight. “In light of
this successful launch to market, we will continue to expand the platform by
adding more languages over time.”

The
expansion comes along with improvements to existing functionalities, for
example, the integration of a “save and
edit” option and new services such as myDHLi Reports to increase
shipment transparency. In addition, for the first time, the platform is now
available for road freight customers, with the roll-out starting in Turkey. To address
the success of these innovations, there will be an annual myDHLi Digital Summit,
with the first event launched at the DHL Innovation Center in Troisdorf.

With a “customer-first”
approach, the Quote + Book functionality offers improved usability based on user
behaviour analysis and modern design principles. Customers can save at any
point and resume later during offer validity. This means that, should key
details not yet be available at the beginning of the booking process, it is
easy to pick back up at a later point to complete. As well as improving
usability, the platform offers with myDHLi Reports a new feature that provides full
visibility of past and current shipment data for further detailed analysis.

“As a
leader in the industry, our customers look to us not only for superior
forwarding solutions, but equally expect an overall exceptional shipping
experience. With myDHLi, we have elevated the customer experience by providing
complete visibility and automating processes, thus taking the guesswork and
unnecessary manual steps out of their workflow. I am delighted that the
feedback from our customers in Asia Pacific has been encouraging, as we
continue to improve the platform to meet their needs,” said Kelvin Leung, CEO,
DHL Global Forwarding Asia Pacific.

All improvements
to the platform follow defined guiding principles for the further development
of myDHLi. This includes 360-degree visibility of shipments
from start-to-finish, no matter which stage the shipment is at, a multi-channel
approach, so that all information is available combined in one place, regardless
of which channel a customer uses, and a signaling action process, so that
customers can always see where to focus their attention. What’s more, built-in popular social media features like Follow
+ Share simplify communications along the supply chain by enabling customers to
exchange information with their own clients, colleagues, and suppliers.

myDHLi was
successfully launched a year ago, setting a new benchmark in an industry much
rooted in analog processes. The platform is characterised by a modular
structure, allowing subscribers to conveniently personalise their portal. Customers
can choose whether they only use the Quote + Book functionality to compare
available options and directly book one of the logistics services. They can also
access shipment tracking, document management or myDHLi Reports and myDHLi Analytics,
which with the latest update now also provides insights into transit times and cost
per unit. By adding road freight shipments, myDHLi can satisfy even more
customers in the future, making it the one-stop platform for all DHL Global
Forwarding, Freight customers. In addition, DHL’s sustainability efforts are
integral to the platform. Since January 2021, DHL Global Forwarding is reducing the carbon emissions of all
less-than-container load (LCL) ocean freight shipments with sustainable marine
biofuels – at no additional cost for the customer. For all other transport
modes an offsetting option or neutralisation of CO2 emissions via biofuels can
be selected if preferred.

Digitalisation
is one of the strategic pillars at DHL Global Forwarding, Freight, and to
further drive developments in this area for the logistics industry, the myDHLi
Digital Summit was established and will now take place annually. Besides presenting
innovations around myDHLi, this event will continue to create a unique
opportunity to drive the progress of digital transformation in logistics, in
line with Deutsche Post DHL Group’s strategy “Delivering Excellence in Digital
World”.

You can find the press release for download as well as further
information on dpdhl.com/pressreleases