Cellini Unveils Antibacterial Mattress As Singapore Celebrates World Sleep Day

Cellini
launches antibacterial mattresses as part of its Nightingale product line-up
exclusively for customers in Singapore. In conjunction with World Sleep Day
hosted by the World Sleep Society, this latest edition mattress acts as a
catalyst for conversations revolving around quality sleep. Tapping on both the
global study that ranked Singapore as the fourth most sleep-starved population
and the raised awareness of hygiene, Cellini aims to redefine sleep care.

SINGAPORE – Media OutReach – 4 May 2021 – Released to coincide with World Sleep
Day 2021, the global sleep survey conducted by Philips, a prominent health
technology firm, reported that only 21% of Singaporeans feel well-rested in the
morning. Having introduced a brand new, expanded mattress portfolio prior,
Cellini Singapore‘s ever-growing collection now includes the luxury mattress,
Seville Lux. The brainchild of the furniture brand’s partnership with Belgian
company LAVA Textiles, the latest mattress of integrated ViroClean
antimicrobial technologies aligns with consumer demands for a safer and more
comfortable sleep environment.

 

Leveraging
Innovation to Make Sanitary Sleep Environments Accessible

As a result of the pioneering ventures
of Cellini with LAVA Belgium, the all-new Seville
Lux mattress builds on the local brand’s legacy of delivering expertly
engineered furnishings. By leveraging top-notch antibacterial technology, the
latest addition to its luxury mattress collection
features plush and super-soft TENCEL^® fabric that has been treated
with an unprecedented finishing supplement. Promising to reduce various forms
of viral activity on its surface by approximately 98% within 4 hours, the
permanent non-migrating Viroclean finish also eliminates a range of microorganisms
and allergens known to cause bacterial infections. A product of rigorous
testing, this revolutionary development is a progressive step for the whole
industry linked to health and wellness. 

 

Beyond the propriety Oekotex compliant
antibacterial and virus-reducing fabric, the high-quality premium mattress
showcases a hand-tufted topper designed with an amalgam of responsive
micro-springs and Black Diamond treated natural latex. More than a beauty to
behold, the Black Diamond™ coated latex
mattress significantly improves thermal effusivity and maintains moisture
transmission, keeping you cool throughout the night.

 

Embodying Cellini’s unwavering
commitment to invariably exceed the industry’s highest standards, every
mattress in the Nightingale collection presents itself as a dynamic bedding
solution. Engineered with sustainable materials and treatments that elevate the
idiosyncratic attributes the furniture brand is renowned for, this new launch
poses as an influential product that offers unrivalled support and comfort for
all.