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Chubb launches “Chubb LifeBalance” in Korea, a 360 degree personalised Health and Well-being App

SEOUL,
SOUTH KOREA – Media OutReach -
12 April 2021 – Chubb today announced its release of
“Chubb LifeBalance” in Korea, a digital health and well-being
application that encourages people to incorporate healthy routines into their
lifestyle.


Chubb
LifeBalance comprehensively assesses the lifestyle of users and provides a
holistic view of health to help them to objectively measure and manage their
own health condition.


Once
users set their personal goals within the app, such as walking 5,000 steps a
day, reducing snack consumption, and establishing a meditation and/or sleep
routine etc., the coaching functionality starts to monitor and encourage the
users to achieve their goals. 


Chubb
LifeBalance tracks and records over 115 different activities—including yoga,
swimming, boxing, and meditation, and lets users invite their friends and
family to join challenges and compete in these activities together. It connects
with a full range of health devices and other apps such as Fitbit, Strava and
Garmin.


Based
on over 2,500 clinical papers and years of clinical data collected from over
300 million people, reputable teams from the Massachusetts Institute of
Technology (MIT) USA participated in building a credible health score system
behind the app so that users can effectively monitor their overall health and
well-being.


The
health points, based on activities and goal achievements set on the app, can be
exchanged for mobile vouchers at various coffee shops, gas stations, and
grocery stores to enjoy varied benefits. These are only available as exclusive
incentives to existing Chubb customers.


Edward
Ler, Country President of Chubb’s general insurance business in Korea said,
“Chubb LifeBalance was created to offer more advanced and personalized
health and well-being services for the customers in Korea who lead busy
lifestyles. We believe Chubb LifeBalance will help our customers strive towards
a sustainable and balanced lifestyle.”


The
app is currently available on the Google Play Store and Apple App Store.


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