{"id":55895,"date":"2026-01-14T15:30:00","date_gmt":"2026-01-14T15:30:00","guid":{"rendered":"https:\/\/eodishasamachar.com\/en\/2026\/01\/14\/orun-launches-heirs-of-greatness-in-casablanca-a-pan-african-platform-advancing-cultural-sovereignty\/"},"modified":"2026-01-14T15:30:00","modified_gmt":"2026-01-14T15:30:00","slug":"orun-launches-heirs-of-greatness-in-casablanca-a-pan-african-platform-advancing-cultural-sovereignty","status":"publish","type":"post","link":"https:\/\/eodishasamachar.com\/en\/2026\/01\/14\/orun-launches-heirs-of-greatness-in-casablanca-a-pan-african-platform-advancing-cultural-sovereignty\/","title":{"rendered":"ORUN Launches Heirs of Greatness in Casablanca, a Pan-African Platform Advancing Cultural Sovereignty"},"content":{"rendered":"<p> \n<\/p>\n<div lang=\"en\">\n<p>        CASABLANCA, MOROCCO &#8211; EQS Newswire &#8211; 14 January 2026 \u2013 ORUN, a subsidiary of African Currency Network (<a href=\"https:\/\/apo-opa.co\/3Nms6H6\" rel=\"sponsored\">https:\/\/ORUN.Africa<\/a>), announces the launch of the first edition of<br \/>\n<b><i>Heirs of Greatness Day<\/i><\/b>, a foundational initiative that brought together key players from the cultural and creative industries (CCI) in Casablanca.<\/p>\n<p>Conceived as a structuring activation,<b> <\/b><b><i>Heirs of Greatness Day<\/i><\/b> is part of the deployment of a strategic platform combining vision, method, and action. The initiative aims to position CCIs as levers for sustainable development, cultural sovereignty, and African soft power.\n<\/p>\n<p>Held in a continental context marked by the Africa Cup of Nations and heightened international attention on the continent, the event affirms Casablanca as a symbolic crossroads where creation, transmission, and global projection converge.\n<\/p>\n<p>At the heart of this activation is<br \/>\n<b><i>The Sovereign Code<\/i><\/b>, the foundational methodology developed by ORUN, structured around three complementary pillars:<br \/>\n<b>Memory, Structure, and Transmission.<\/b> Serving as a true reference framework,<br \/>\n<i>The Sovereign Code<\/i> informs all ORUN programs and seeks to transform African cultural heritage into sustainable value-creation systems that are measurable and enduring.\n<\/p>\n<p><b><i>Heirs of Greatness Day<\/i><\/b> gives concrete expression to this methodology by highlighting<br \/>\n<b>the seven Houses of Art: <\/b>Weaving, Foundry, Crochet, Tannery, Dyeing, Ceramics, and Tailoring. Designed as spaces for transmission, experimentation, and structuring, these Houses bring together master artisans, designers, and partners around a shared ambition: to create a dialogue between ancestral know-how and contemporary standards of creativity, quality, and responsibility.\n<\/p>\n<p>On this occasion,<br \/>\n<b>Rom\u00e9o Moukagny<\/b> (Gabon, Senegal),<br \/>\n<b>Kader Diaby<\/b> (Ivory Coast),<br \/>\n<b>Anil Padia<\/b> (Kenya),<b> Jennifer Mulli<\/b> (Kenya),<b> Henri Philippe Maidou<\/b> (Central African Republic),<br \/>\n<b>Sonia Ahmimou<\/b> (Morocco, France), and<b> Lucette Holland<\/b> (Senegal, France) presented works and approaches embodying a rigorous vision of African creation, deeply rooted in local territories while fully oriented toward the international stage.\n<\/p>\n<p>The day&#8217;s program was designed as an immersive and narrative experience, blending institutional sequences, artistic installations, editorial exchanges, and symbolic moments. The evening featured the presence of<b> Her Majesty Queen Temitope Morenike Enitan-Ogunwusi<\/b>, Queen of the Yoruba People in Nigeria;<br \/>\n<b>Olivia Yac\u00e9<\/b>, Miss Ivory Coast, Miss World Africa 2022, 2nd Runner-up Miss World 2022 and Miss Universe nominee; as well as singer<b> Singuila<\/b>, all coming together to celebrate greatness and exemplify the dialogue between cultural heritage, contemporary creation, and international influence..\n<\/p>\n<p><b>The Sovereign Code &#8211; Build to outlast time<\/b>\n<\/p>\n<p>This cultural showcase reflects ORUN&#8217;s commitment to anchoring<br \/>\n<b><i>Heirs of Greatness Day<\/i><\/b><b> <\/b>in a continuity that goes beyond a single event. It was also the occasion for ORUN to receive<br \/>\n<b>ISO 20121 certification,<\/b> attesting to its commitment to responsible and sustainable event management aligned with international standards.\n<\/p>\n<p>This sustainability policy aligns with ORUN&#8217;s mission,<br \/>\n<i>The Sovereign Code<\/i> (Memory, Structure, Transmission), and the core values guiding its action:<br \/>\n<b>Transmission, Responsibility, Inclusion and Equity, Excellence and Rigor, Local Anchoring and Lasting Impact, Integrity and Transparency<\/b>. These principles structure all of ORUN&#8217;s commitments and its relationships with partners and stakeholders.\n<\/p>\n<p>The initiative also benefited from significant diplomatic and institutional support, highlighting the growing recognition of cultural and creative industries as strategic sectors in Africa&#8217;s development trajectories. The presence of personalities from cultural, institutional, and international spheres reinforces the symbolic reach and credibility of this first edition.\n<\/p>\n<p>Finally,<br \/>\n<b><i>Heirs of Greatness Day<\/i><\/b> is part of an ambitious trajectory led by ORUN toward<br \/>\n<b>2025-2030:<\/b> structuring cultural sectors, building the capacities of designers and artisans, creating skilled employment, developing local value chains, and promoting African talent on the global stage.\n<\/p>\n<p>This first edition thus marks the starting point of a movement set to establish a lasting presence in the continent&#8217;s cultural and economic ecosystem.\n<\/p>\n<p><i>Distributed by APO Group on behalf of ORUN, part of African Currency Network (ACN).<\/i>\n<\/p>\n<p><i>Image (1): <\/i><a href=\"https:\/\/apo-opa.co\/3YHa1Gb\" rel=\"sponsored\">https:\/\/apo-opa.co\/3YHa1Gb<\/a><br \/>\n<br \/><i>Caption: ORUN ART HOUSES Crochet<\/i>\n<\/p>\n<p><i>Image (2): <\/i><a href=\"https:\/\/apo-opa.co\/4qKPJYm\" rel=\"sponsored\">https:\/\/apo-opa.co\/4qKPJYm<\/a><br \/>\n<br \/><i>Caption: ORUN ART HOUSES (1)<\/i><br \/>\n<br \/><i><br \/>\n  <br \/>Image (3): <\/i><a href=\"https:\/\/apo-opa.co\/3LHf6eG\" rel=\"sponsored\">https:\/\/apo-opa.co\/3LHf6eG<\/a><br \/>\n<br \/><i>Caption: ORUN ART HOUSES (2)<\/i><br \/>\n<br \/><i><br \/>\n  <br \/>Image (4): <\/i><a href=\"https:\/\/apo-opa.co\/4qpgcLg\" rel=\"sponsored\">https:\/\/apo-opa.co\/4qpgcLg<\/a><br \/>\n<br \/><i>Caption: ORUN ART HOUSES (3)<\/i>\n<\/p>\n<p><i>Image (5): <\/i><a href=\"https:\/\/apo-opa.co\/4pHR3dJ\" rel=\"sponsored\">https:\/\/apo-opa.co\/4pHR3dJ<\/a><br \/>\n<br \/><i>Caption: ORUN ART HOUSES &#8211; Weaving<\/i>\n<\/p>\n<p><i>Image (6): <\/i><a href=\"https:\/\/apo-opa.co\/4jASNnm\" rel=\"sponsored\">https:\/\/apo-opa.co\/4jASNnm<\/a><br \/>\n<br \/><i>Caption: ORUN ART HOUSES &#8211; Ceramics<\/i>\n<\/p>\n<p><i>Image (7): <\/i><a href=\"https:\/\/apo-opa.co\/4jCsKME\" rel=\"sponsored\">https:\/\/apo-opa.co\/4jCsKME<\/a><br \/>\n<br \/><i>Caption: ORUN ART HOUSE- Couture<\/i>\n<\/p>\n<p><i>Image (8): <\/i><a href=\"https:\/\/apo-opa.co\/4b4KZIB\" rel=\"sponsored\">https:\/\/apo-opa.co\/4b4KZIB<\/a><br \/>\n<br \/><i>Caption: Olivia Yac\u00e9, Miss Cote d&#8217;Ivoire &amp; Habyba Thiero, Founder CEO of Orun<\/i><br \/>\n<br \/><i><br \/>\n  <br \/>Image (9): <\/i><a href=\"https:\/\/apo-opa.co\/3LAtpBB\" rel=\"sponsored\">https:\/\/apo-opa.co\/3LAtpBB<\/a><br \/>\n<br \/><i>Caption: Olivia Yac\u00e9, Miss Cote d&#8217;Ivoire &#8211; Her Regal Majesty Olori Temitope Enitan-Ogunwusi, the Queen (Olori) of the Yoruba kingdom of Ife in Nigeria &#8211; SINGUILA, Singer<\/i>\n<\/p>\n<p><i>Image (10): <\/i><a href=\"https:\/\/apo-opa.co\/4qtR5Hm\" rel=\"sponsored\">https:\/\/apo-opa.co\/4qtR5Hm<\/a><br \/>\n<br \/><i>Caption: Massamba, the renowned Rwandan singer, accompanied by his group Hoba Massamba<\/i>\n<\/p>\n<p><i>Image (11): <\/i><a href=\"https:\/\/apo-opa.co\/4pC7nfS\" rel=\"sponsored\">https:\/\/apo-opa.co\/4pC7nfS<\/a><br \/>\n<br \/><i>Caption: Her Regal Majesty Olori Temitope Enitan-Ogunwusi, the Queen (Olori) of the Yoruba kingdom of Ife in Nigeria &amp; Habyba Thiero, Founder of Orun (1)<\/i>\n<\/p>\n<p><i>Image (12): <\/i><a href=\"https:\/\/apo-opa.co\/4jZ2PiF\" rel=\"sponsored\">https:\/\/apo-opa.co\/4jZ2PiF<\/a><br \/>\n<br \/><i>Caption: Her Regal Majesty Olori Temitope Enitan-Ogunwusi, the Queen (Olori) of the Yoruba kingdom of Ife in Nigeria &amp; Habyba Thiero, Founder of Orun<\/i><i> <\/i><i>(2)<\/i>\n<\/p>\n<p><i>Image (13): <\/i><a href=\"https:\/\/apo-opa.co\/4qlGjCP\" rel=\"sponsored\">https:\/\/apo-opa.co\/4qlGjCP<\/a><br \/>\n<br \/><i>Caption: Her Regal Majesty Olori Temitope Enitan-Ogunwusi, the Queen (Olori) of the Yoruba kingdom of Ife in Nigeria &amp; Habyba Thiero, Founder of Orun (3)<\/i>\n<\/p>\n<p><i>Image (14): <\/i><a href=\"https:\/\/apo-opa.co\/459PFJi\" rel=\"sponsored\">https:\/\/apo-opa.co\/459PFJi<\/a><br \/>\n<br \/><i>Caption: Her Regal Majesty Olori Temitope Enitan-Ogunwusi, the Queen (Olori) of the Yoruba kingdom of Ife in Nigeria<\/i><br \/>\n<br \/><i><br \/>\n  <br \/>Image (15): <\/i><a href=\"https:\/\/apo-opa.co\/45bwO0w\" rel=\"sponsored\">https:\/\/apo-opa.co\/45bwO0w<\/a>\n<\/p>\n<p><b>Hashtag: <\/b>#HeirsOfGreatness #HeirsOfGreatnessDay #BuildToOutlastTime #ORUN<\/p>\n<p>\n            <em>The issuer is solely responsible for the content of this announcement.<\/em>\n        <\/p>\n<p>        <img loading=\"lazy\" src=\"http:\/\/track.media-outreach.com\/index.php\/WebView\/443550\/4121\" alt=\"\" width=\"1\" height=\"1\" style=\"width:1px;height:1px;\"\/>\n    <\/div>\n\n<br \/><a href=\"https:\/\/www.media-outreach.com\/news\/south-africa\/2026\/01\/14\/443550\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>CASABLANCA, MOROCCO &#8211; EQS Newswire &#8211; 14 January 2026 \u2013 ORUN, a subsidiary of African Currency Network (https:\/\/ORUN.Africa), announces the launch of the first edition of Heirs of Greatness Day, a foundational initiative that brought together key players from the cultural and creative industries (CCI) in Casablanca. Conceived as a structuring activation, Heirs of Greatness &hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[60],"tags":[],"_links":{"self":[{"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/posts\/55895"}],"collection":[{"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/comments?post=55895"}],"version-history":[{"count":0,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/posts\/55895\/revisions"}],"wp:attachment":[{"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/media?parent=55895"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/categories?post=55895"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/tags?post=55895"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}