{"id":54367,"date":"2025-11-14T13:08:04","date_gmt":"2025-11-14T13:08:04","guid":{"rendered":"https:\/\/eodishasamachar.com\/en\/?p=54367"},"modified":"2025-11-14T13:08:04","modified_gmt":"2025-11-14T13:08:04","slug":"burger-singh-expands-to-iit-kanpur-strengthening-its-presence-in-high-density-youth-markets","status":"publish","type":"post","link":"https:\/\/eodishasamachar.com\/en\/2025\/11\/14\/burger-singh-expands-to-iit-kanpur-strengthening-its-presence-in-high-density-youth-markets\/","title":{"rendered":"Burger Singh Expands to IIT Kanpur, Strengthening Its Presence in High-Density Youth Markets"},"content":{"rendered":"
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Kanpur, 14 November 2025: Burger Singh, India\u2019s leading homegrown burger chain, has opened its newest outlet at IIT Kanpur, marking another step in the brand\u2019s effort to grow across India\u2019s high-footfall, youth-driven, and institutional markets.<\/span><\/p>\n

The launch reinforces Burger Singh\u2019s focus on strategic, high-engagement spaces such as universities, hospitals, metro stations, and airports, formats that have become central to the brand\u2019s expansion playbook, offering faster launches, higher accessibility, and strong on-ground presence.<\/span><\/p>\n

\"\"Kabir Jeet Singh, Founder & CEO of Burger Singh, said,\u00a0\u201cWe\u2019ve built Burger Singh on the idea that entrepreneurship in India shouldn\u2019t be limited by capital. Our low-capex model allows first-time business owners to run profitable QSR outlets in high-demand zones like campuses and transit spaces. IIT Kanpur represents that spirit perfectly, young energy, ambition, and the drive to build something of their own.\u201d<\/span><\/p>\n

With 180+ outlets across 80+ cities, Burger Singh continues to expand through its co-investment franchise model, where investment for compact formats starts at around \u20b924\u201330 lakh, depending on location and size. The model empowers local entrepreneurs with faster breakeven timelines, operational support, and consistent profitability across store types.<\/span><\/p>\n

Bhargav PV, Chief of Staff at Burger Singh, added,\u00a0\u201cOur kiosk and compact formats are built to minimise location risk. They work across high-footfall zones, from campuses to metro stations, without the heavy overheads of traditional QSR spaces. The model gives us flexibility to test, scale, or relocate quickly, while maintaining strong unit-level profitability. That\u2019s been key to our rapid, sustainable expansion.\u201d<\/span><\/p>\n

\"\"Burger Singh remains focused on scaling efficiently while deepening access across new cities and customer segments, building a QSR network that is flexible, profitable, and proudly homegrown.<\/span><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Kanpur, 14 November 2025: Burger Singh, India\u2019s leading homegrown burger chain, has opened its newest outlet at IIT Kanpur, marking another step in the brand\u2019s effort to grow across India\u2019s high-footfall, youth-driven, and institutional markets. The launch reinforces Burger Singh\u2019s focus on strategic, high-engagement spaces such as universities, hospitals, metro stations, and airports, formats that …<\/p>\n","protected":false},"author":1,"featured_media":54369,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[42],"tags":[],"_links":{"self":[{"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/posts\/54367"}],"collection":[{"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/comments?post=54367"}],"version-history":[{"count":1,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/posts\/54367\/revisions"}],"predecessor-version":[{"id":54370,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/posts\/54367\/revisions\/54370"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/media\/54369"}],"wp:attachment":[{"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/media?parent=54367"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/categories?post=54367"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/tags?post=54367"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}