Media OutReach Newswire<\/a> – 17 September 2025 – Linyi in Shandong province, revered as logistics capital of China, is home to a multitude of enterprises producing a diverse range of products, including hardware, ceramics, and daily necessities. Located at the central hub of the north-south transportation corridor in eastern China, and the eastern bridgehead of the Eurasian Continental Bridge, it is the largest market cluster and commodity distribution center in northern China.<\/p>\nShandong Lanhua Group, founded in 1999 in Linyi, covers an assortment of businesses including trade and logistics, e-commerce, international trade, cultural tourism, school education. The three-day 2025 Korea E-commerce Fair, with a special session hosted by Shandong Lanhua Group from Linyi, recently concluded at Seoul, South Korea, showcasing Linyi enterprises’ capabilities and fostering international business connections.\n<\/p>\n
The fair is a highly anticipated annual feast in the e-commerce sector. Over 20,000 professional buyers from South Korea and neighboring countries such as Japan, Mongolia, and Russia surged into this year’s special activity. Engaged with 62 high-quality product enterprises from Linyi in the 5,000-square-meter exhibition area, the event saw a total on-site sale of over 20 million yuan ($2.81 million) and nearly 100 million yuan in intended orders.\n<\/p>\n
Representatives from Seoul’s industrial promotion agencies, import associations, and e-commerce associations participated, integrating trade resources and facilitating Linyi’s market entry. The event featured industry seminars, new product launches, and business-to-business meetings, promoting information sharing and innovative development.\n<\/p>\n
“Linyi smart manufacturing” was a highlight, showcasing the city’s latest products and technologies, focusing on matching South Korean market demands with Linyi’s local products and services.\n<\/p>\n
“The Korean customers specially came to us to place orders for custom-made products. On the first day of the event, we received several large orders for plush dolls,” said a manager of Linyi’s toy enterprise who was surprised to see the product’s large demand in local markets.\n<\/p>\n
“The Chinese e-commerce market is far ahead. Visiting the exhibition has enabled me to acquire valuable experience in e-commerce operation,” said a South Korean buyer who was impressed by the exhibits at the Linyi Trade City exhibition area, expressing a strong willingness to cooperate.\n<\/p>\n
In addition, the event also launched an “online exhibition tour” live streaming event, enabling synchronous interaction between online and offline platforms. This fully facilitated the exposure of high-quality products from Linyi to a broader international market.\n<\/p>\n
Hashtag: <\/b>#Linyi<\/p>\n
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