{"id":48576,"date":"2025-03-24T03:00:00","date_gmt":"2025-03-24T03:00:00","guid":{"rendered":"https:\/\/eodishasamachar.com\/en\/2025\/03\/24\/anymind-groups-anytag-extends-support-for-influencer-discovery-campaigns-and-analytics-on-xiaohongshu\/"},"modified":"2025-03-24T03:00:00","modified_gmt":"2025-03-24T03:00:00","slug":"anymind-groups-anytag-extends-support-for-influencer-discovery-campaigns-and-analytics-on-xiaohongshu","status":"publish","type":"post","link":"https:\/\/eodishasamachar.com\/en\/2025\/03\/24\/anymind-groups-anytag-extends-support-for-influencer-discovery-campaigns-and-analytics-on-xiaohongshu\/","title":{"rendered":"AnyMind Group\u2019s AnyTag extends support for influencer discovery, campaigns and analytics on Xiaohongshu"},"content":{"rendered":"

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SINGAPORE –
\nMedia OutReach Newswire<\/a> – 24 March 2025 –
\nAnyMind Group<\/a> [TSE:5027], a Business-Process-as-a-Service company for marketing, e-commerce and digital transformation, has today announced that its influencer marketing platform, AnyTag, now supports users to run influencer discovery, influencer marketing campaigns and campaign analytics on one of China\u2019s fastest-growing social media platforms, Xiaohongshu. This announcement follows AnyMind Group being named a
\nfirst-tier partner<\/a> of Xiaohongshu on February 3rd, 2025.<\/p>\n

\n \"AnyMind
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\n AnyMind Group\u2019s AnyTag extends support for influencer discovery, campaigns and analytics on Xiaohongshu<\/i>\n <\/p>\n<\/figcaption><\/figure>\n

The move enables marketers to easily discover influencers, activate, manage, analyze and attribute influencer marketing campaigns across various platforms, including Instagram, TikTok, Facebook, X, YouTube, Threads, Douyin, and now Xiaohongshu, all through a single interface.\n<\/p>\n

Xiaohongshu boasts a vast user base, predominantly comprising young, trend-conscious consumers who actively seek product recommendations, travel tips, and lifestyle content. By incorporating Xiaohongshu data into AnyTag, users can now leverage Xiaohongshu data to streamline the influencer discovery and collaboration process. The integration provides access to key data points such as follower demographics and engagement insights, enabling users to identify influencers whose content aligns with their brand and campaign goals, including:\n<\/p>\n