{"id":19737,"date":"2021-12-28T08:50:00","date_gmt":"2021-12-28T08:50:00","guid":{"rendered":"https:\/\/eodishasamachar.com\/en\/2021\/12\/28\/the-inaugural-vinuniversity-global-case-competition-awards-prizes-to-global-teams\/"},"modified":"2021-12-28T08:50:00","modified_gmt":"2021-12-28T08:50:00","slug":"the-inaugural-vinuniversity-global-case-competition-awards-prizes-to-global-teams","status":"publish","type":"post","link":"https:\/\/eodishasamachar.com\/en\/2021\/12\/28\/the-inaugural-vinuniversity-global-case-competition-awards-prizes-to-global-teams\/","title":{"rendered":"The Inaugural VinUniversity Global Case Competition Awards Prizes To Global Teams"},"content":{"rendered":"

\n<\/p>\n

\n

HANOI, VIETNAM – Media OutReach<\/a> – 28 December 2021 – The “VinUniversity
\nGlobal Case Competition 2021” (VGCC), organized by VinUniversity<\/a>, has just
\nconcluded. Three teams from the United States, Finland, and Vietnam pushed
\nahead of over a thousand teams from 200 leading universities in 30 countries to
\nscore the top three prizes.<\/p>\n

<\/p>\n

The Award Ceremony of
\nVinUniversity Global Case Competition 2021<\/i><\/b><\/p>\n

The theme of the 2021 competition was “VinFast
\nGoes Global”. The case, written by Professor Michael Dixon of Utah State
\nUniversity and developed in consultation with faculty members from Cornell
\nUniversity and VinFast executives, described the complex and highly topical
\nchallenges facing VinFast as it enters the US market with its brand new
\nElectric Vehicles. Teams were required to develop strategies, solutions and
\nimplementation plans for this expansion, taking into consideration several
\nchallenges facing the Electric Vehicle market in general, and VinFast in
\nparticular. <\/p>\n

Discussing the topic of the competition,
\nProfessor Edward McLaughlin – Professor Emeritus at Cornell University, and
\nmember of the competition’s judging Panel – commented: “The teams had many
\ncreative and outstanding ideas. Unlike other competitions that use hypothetical
\nor past cases, VGCC poses a realistic and current problem facing a business.”.<\/i><\/p>\n

Over 4,000 students from over 200 universities from
\n30 countries formed 1,085 teams to participate in the competition. The
\ncompetition had three stages and teams had to qualify to move to the next round
\nof the competition. Only ten teams were selected in the Final Presentation round of the
\ncompetition. In addition to submitting a detailed twenty- page plan for
\naddressing the six challenges presented in the case, the teams also presented
\ntheir key ideas before a panel of judges comprising of VinFast senior
\nexecutives, and faculty from other top US based universities, and answered many
\ntough questions from the judges. <\/p>\n

“We are delighted to establish this global case
\ncompetition because it provides experiential learning opportunities for
\nstudents and helps them develop critical thinking and problem solving skills,
\nand brings people together to solve real world problems,” <\/i>said Professor Rohit
\nVerma, the Provost of VinUniversity.<\/p>\n

True to the academic and student-centric mission of the
\nVGCC, VinUniversity organized three informational webinars to help the students
\nprepare for the competition attended by over 1,000 participants. Faculty from
\nVinUniversity, Cornell University, the CEO of VinFast, and case writer provided
\nvaluable insights to students about how to make their case analyses compelling
\nand their recommendations defensible. As Professor Dixon advised “<\/i>This case is an opportunity for students to make persuasive
\narguments regarding the goodness of their solutions. <\/i><\/span>We are not looking for one right answer. Instead, we are
\nlooking for how the students come with their answers, how well they describe it
\nand how well they can defend it.”\u00a0 <\/i><\/p>\n

To make the process of evaluation fair and
\nobjective, the judges developed comprehensive and multi-dimensional rubrics for
\neach stage of the competition, designed to assess the depth of the research and
\nanalysis, the details of the proposed implementation plan and the quality of
\nthe team presentation in the final round. <\/p>\n

The First Prize went to EVA – made up of 4
\nmembers from 4 different universities: DePauw University (USA), Tampere
\nUniversity of Applied Science (Finland), Fulbright University (Vietnam), and
\nForeign Trade University Ho Chi Minh City (Vietnam). EVA
\nsuccessfully convinced the judges with the team’s strategy to position VinFast
\nas the best option for the “Wait and See” segment – customers who are careful
\nwith their finances and make purchasing decisions based on a car’s features and
\nease of use. This was considered a disruptive approach because traditional
\nEV-makers tend to focus on early adopters of the technology.<\/p>\n

The Second Prize went to VinFast WinFast -
\nconsisting of 4 students from VinUniversity, with their proposal to market the cars
\nto the extended-Millennials (Gen Y) segment, with ages ranging from 25 to 56.
\nThe group’s core proposal centered around Vivi Smart Companion, which supports
\nusers in their entire customer journey with their VinFast car, designed to
\nbuild a life-long, personal connection with the company and their cars. The
\nThird Prize went to 4 students from Juniata College (USA), Villanova University
\n(USA) and British University Vietnam with their “Influencer Marketing”
\nstrategy. <\/p>\n

The total prize value for the 3 winning teams
\nwas approximately 400 million VND, equivalent to 17.000 USD, with the First
\nPrize being worth over 200 million VND (equivalent to 10.000 USD).<\/p>\n

The contestants came from the world’s top
\nuniversities, such as Cambridge University (UK), Oxford Universities (UK), Duke
\nUniversity (USA), Cornell University (USA), National University of Singapore
\n(Singapore), Nanyang Technological University (Singapore), Monash University
\n(Australia), Yonsei University (South Korea), VinUniversity, etc., and the
\nstudents collectively spent 14,000 hours researching and devising solutions.<\/p>\n

Mr. Craig Westbrook \u2013 Chief
\nService Officer from Vinfast US expressed his impression “What a
\ncompetition, what fantastic contestants you were, truly inspiring, and it’s
\nexactly the kind of thing that I would say companies like VinFast are certainly
\nlooking for in our future talents.”<\/i><\/p>\n

This is the link to VGCC Website: https:\/\/vinuni-globalcase.com\/<\/a> <\/p>\n

#VinUniversity<\/p>\n

<\/p><\/div>\n\n
Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

HANOI, VIETNAM – Media OutReach – 28 December 2021 – The “VinUniversity Global Case Competition 2021” (VGCC), organized by VinUniversity, has just concluded. Three teams from the United States, Finland, and Vietnam pushed ahead of over a thousand teams from 200 leading universities in 30 countries to score the top three prizes. The Award Ceremony …<\/p>\n","protected":false},"author":1,"featured_media":19738,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[60],"tags":[],"_links":{"self":[{"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/posts\/19737"}],"collection":[{"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/comments?post=19737"}],"version-history":[{"count":0,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/posts\/19737\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/media\/19738"}],"wp:attachment":[{"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/media?parent=19737"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/categories?post=19737"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/tags?post=19737"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}