{"id":19318,"date":"2021-12-08T01:00:00","date_gmt":"2021-12-08T01:00:00","guid":{"rendered":"https:\/\/eodishasamachar.com\/en\/2021\/12\/08\/whatsapp-customer-engagement-tool-wati-io-raises-10-mn-as-it-grows-revenues-5x-in-just-6-months\/"},"modified":"2021-12-08T01:00:00","modified_gmt":"2021-12-08T01:00:00","slug":"whatsapp-customer-engagement-tool-wati-io-raises-10-mn-as-it-grows-revenues-5x-in-just-6-months","status":"publish","type":"post","link":"https:\/\/eodishasamachar.com\/en\/2021\/12\/08\/whatsapp-customer-engagement-tool-wati-io-raises-10-mn-as-it-grows-revenues-5x-in-just-6-months\/","title":{"rendered":"WhatsApp customer engagement tool WATI.io raises $10 Mn as it grows revenues 5x in just 6 months"},"content":{"rendered":"<p> \n<\/p>\n<div lang=\"en\">\n<p>HONG KONG SAR &#8211;\u00a0News&#13;<br \/>\nDirect\u00a0&#8211; 8 December 2021 &#8211;\u00a0<a href=\"https:\/\/www.wati.io\/\">WATI.io<\/a> (WhatsApp Team&#13;<br \/>\nInbox), a comprehensive WhatsApp customer engagement tool for small businesses,&#13;<br \/>\nhas raised $8.3Mn in Series A led by Sequoia Capital India with participation&#13;<br \/>\nfrom Surge, Base Partners and several prominent angels including Gokul Rajaram,&#13;<br \/>\na member of the DoorDash executive team and and board member at Coinbase and&#13;<br \/>\nPinterest. WATI.io has over 3,000 customers\u00a0&#13;<br \/>\nacross 54 countries including India, Indonesia and Brazil. Over the last&#13;<br \/>\n6 months, WATI&#8217;s customer base has seen a 4x growth, revenue has grown 5x and&#13;<br \/>\n100 million messages have been processed. They are now a 41 member team across&#13;<br \/>\nseven countries. With this fundraise, they have raised a total of $10M in the&#13;<br \/>\nlast six months. The funds raised will be used to bolster technology and&#13;<br \/>\nproduct development by expanding product integrations. It will also be used to&#13;<br \/>\ndouble the team size and improve their presence in Latin America. <\/p>\n<p style=\"text-align: center\"><img width=\"500\" data-src=\"https:\/\/images.media-outreach.com\/Thumb\/500x0\/204571\/WATI-founder.JPG#image-204571\" class=\"lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\"\/><\/p>\n<p><noscript><img src=\"https:\/\/images.media-outreach.com\/Thumb\/500x0\/204571\/WATI-founder.JPG#image-204571\" width=\"500\"\/><\/noscript><\/p>\n<p style=\"text-align: center\">WATI founder &#8211; Bianca Ho and Ken Yeung<\/p>\n<p>\u00a0<\/p>\n<p>Messaging is the most pervasive way humans connect today. COVID-19 has&#13;<br \/>\nshifted our lives online. Customers expect brands to serve them on channels&#13;<br \/>\nthey are most comfortable with. So, when customers are able to reach out to&#13;<br \/>\nbrands on platforms like WhatsApp that they are already familiar with, it&#13;<br \/>\nbuilds a higher level of trust for the brand. While many solutions for&#13;<br \/>\nenterprises to achieve this shift exist, tens of millions of SMBs globally are&#13;<br \/>\nleft underserved. To meet customer expectations, SMBs resort to using WhatsApp&#13;<br \/>\non their personal phones. This leads to bottlenecks with relevance of the&#13;<br \/>\nsupport and the inability to scale. <\/p>\n<p>\u00a0<\/p>\n<p>WATI.io, launched by <a href=\"https:\/\/hk.linkedin.com\/in\/kenyeung1\">Ken Yeung<\/a> and <a href=\"https:\/\/hk.linkedin.com\/in\/bianca-ho\">Bianca&#13;<br \/>\nHo<\/a> in late 2020, addresses this gap. Built on WhatsApp&#8217;s API, it&#13;<br \/>\nhelps small businesses personalise conversations with customers at scale.&#13;<br \/>\nWATI.io helps \u200b\u200bcustomer support, marketing and sales teams engage with customers&#13;<br \/>\nusing a single WhatsApp number. Since brands are able to get a holistic view of&#13;<br \/>\ncustomer conversations across teams, they are also able to provide a better&#13;<br \/>\nuser experience. WATI.io solely focuses on building tailored experiences on&#13;<br \/>\nWhatsApp enabling them to quickly iterate on new features on the platform as&#13;<br \/>\nwell. <\/p>\n<p>\u00a0<\/p>\n<p><i>&#8220;WATI&#8217;s mission is to help&#13;<br \/>\nbusinesses do more with less. Our one-click integration with the most commonly&#13;<br \/>\nused tools like Shopify, WooCommerce, etc. enables businesses to provide&#13;<br \/>\nholistic customer experience at scale. We look to use this funding to attract&#13;<br \/>\nworld class talent to help us build this.&#8221;<\/i> <b>Ken Yeung, CEO <\/b><\/p>\n<p><b>\u00a0<\/b><\/p>\n<p>Businesses love WATI.io because it helps improve customer satisfaction&#13;<br \/>\nwithout additional workforce and in turn helps improve revenue. This is&#13;<br \/>\npossible with automation through WATI&#8217;s low-code workflow builder without being&#13;<br \/>\ndependent on developers. Through WATI&#8217;s API, SMBs can send programmatic&#13;<br \/>\npersonalised notifications from their system. <\/p>\n<p>\u00a0<\/p>\n<p>Especially in the case of ecommerce businesses, WATI&#8217;s one-click&#13;<br \/>\nintegrations with tools like Shopify, reduces abandoned cart rate and helps&#13;<br \/>\nincrease revenues. Marketers also rely heavily on sending targeted&#13;<br \/>\nnotifications to drive sales. High growth startups are able to derive value&#13;<br \/>\nwith WATI&#8217;s suite of tools which empower them to collaborate and move fast. In&#13;<br \/>\naddition to thousands of SMBs, WATI&#8217;s clients include Dukaan, Oppo, VU TV,&#13;<br \/>\nGojek, Grab, Aerostreet. <i\/><\/p>\n<p><i>\u00a0<\/i><\/p>\n<p><i>&#8220;WATI is on a mission to help&#13;<br \/>\nhundreds of millions of SMBs across the world communicate more effectively with&#13;<br \/>\ntheir customers on one of the most ubiquitous messaging platforms &#8211; WhatsApp.&#13;<br \/>\nThey&#8217;ve achieved terrific growth rates this past year while breaking even, but&#13;<br \/>\nwhat is more exciting is the expansive set of product possibilities in front of&#13;<br \/>\nthe company as they capitalise on the market opportunity. Sequoia Capital India&#13;<br \/>\nis excited to deepen the partnership with Ken and Bianca in the next stage of&#13;<br \/>\ntheir journey of building WATI.&#8221;<\/i><b> Abheek Anand, MD, Sequoia India<\/b><\/p>\n<p>\u00a0<\/p>\n<\/p><\/div>\n\n<br \/><a href=\"https:\/\/www.media-outreach.com\/news\/2021-12-08\/109595\/whatsapp-customer-engagement-tool-wati-io-raises-10-mn-as-it-grows-revenues-5x-in-just-6-months\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>HONG KONG SAR &#8211;\u00a0News&#13; Direct\u00a0&#8211; 8 December 2021 &#8211;\u00a0WATI.io (WhatsApp Team&#13; Inbox), a comprehensive WhatsApp customer engagement tool for small businesses,&#13; has raised $8.3Mn in Series A led by Sequoia Capital India with participation&#13; from Surge, Base Partners and several prominent angels including Gokul Rajaram,&#13; a member of the DoorDash executive team and and board &hellip;<\/p>\n","protected":false},"author":1,"featured_media":19319,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[60],"tags":[],"_links":{"self":[{"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/posts\/19318"}],"collection":[{"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/comments?post=19318"}],"version-history":[{"count":0,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/posts\/19318\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/media\/19319"}],"wp:attachment":[{"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/media?parent=19318"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/categories?post=19318"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/tags?post=19318"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}