\n<\/p>\n
SINGAPORE –\u00a0Media OutReach<\/a>\u00a0–\u00a010 November 2021 –\u00a0With many of us forced to cancel the festive
\u00a0<\/p>\n In a bid to rekindle the nostalgia of local
\u00a0<\/b><\/p>\n The Gift of a Golden Christmas Snack Box<\/b><\/p>\n \u00a0<\/p>\n As any foodie would agree, the fastest way to
As a memento of local delights, each package
\u00a0<\/p>\n Echoing this sentiment
\u00a0<\/p>\n “Instead of
\u00a0<\/p>\n The next best thing after visiting
\u00a0<\/b><\/p>\n From now till 29th<\/sup> November 2021,
\u00a0<\/p>\n The countries eligible to receive
\u00a0<\/p>\n Participants can submit their
\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <\/p>\n For more information, visit www.thegoldenduck.co<\/a>. <\/p>\n \u00a0<\/p>\n HOW TO PARTICIPATE IN THE GIFT OF A
\u00a0<\/b><\/p>\n
\nget-togethers with our loved ones living abroad this holiday season, local
\ncompany The Golden Duck<\/a><\/b> has joined forces
\nwith other iconic brands in Singapore – Killiney Coffee<\/i><\/b>, Prima Taste, Ya Kun
\nInternational <\/i><\/b>and k\u0101i<\/i><\/b>; to send ‘The Gift of a Golden Christmas<\/b>‘<\/i>
\npackages across the globe. With compliments from the brand, the campaign will
\ngive 100 lucky individuals the opportunity to send these familiar treats to
\ntheir loved ones they can’t be with this Christmas. <\/p>\n
\nflavours through the distinct decadence of familiar tastes, the Golden Duck
\naims to bring the warmth of home closer to those who will not be home this
\nChristmas. Commenting on the inspiration behind the campaign, Chris Hwang<\/b>, Co-founder
\n& Chief Strategy Officer of The Golden Duck<\/i><\/b> said “I’ve always
\nbelieved in bringing people together for a bigger cause than ourselves. This is
\ndefinitely a great opportunity to collaborate with not just iconic Singaporean
\nbrands, but also bring together our customers and their friends and family who live abroad who cannot be
\nwith us this Christmas.” <\/p>\n
\nforge a connection is through munching and crunching on some yummy treats. From
\nbinge watching our favourite shows to gathering over good food and drinks, this limited-edition
\nGolden Christmas Snack Box features a medley of Singaporean brands, including:<\/p>\n\n
\nPotato Ridges<\/b>: \u00a0<\/b>Made with salted-egg yolks cured
\nto the hue of a golden sunset, each crunch is a satisfying explosion of
\nflavours \u2013 the graininess of real salted eggs, a hint of curry leaves, and a
\ndab of spice.<\/li>\n
\nChilli Crab Seaweed Tempura: <\/b>Coated with house-made\u00a0tempura\u00a0batter, deep-fried, and
\nthen topped with real crab meat, this addictive pack is your favourite
\nSingapore chilli crab in snack form.<\/li>\n
\nDuck Co’s Singapore Salted Egg Crab Seaweed Tempura:<\/b> With the
\nsweetness of real crab, the bold umami of salted eggs, the fragrant spice of
\nchili and curry leaves, all brought together on tempura-coated squares of
\nseaweed \u2013 we present our Salted Egg Crab Seaweed Tempura.<\/li>\n
\nspices and herbs, this rich and versatile Laksa paste allows you to whip up a
\nbowl of piping hot Laksa noodles or a plate of stir-fried Laksa fried rice in
\nthe comforts of your home.<\/li>\n
\nand carefully blended with quality creamer to capture all the robust aroma,
\nsavour the taste of home anytime, anywhere with this 3-in-1 premium white
\ncoffee.<\/li>\n
\njar of the iconic Hainanese Kaya, made from a base of coconut milk, flavoured
\nwith pandan leaves and honey, for moments of deliciousness.<\/li>\n<\/ul>\n
\nwill also include k\u0101i stickers <\/b>by
\nlocal influencer Christabel Chua (@bellywellyjelly)<\/i><\/b>.<\/p>\n
\nof creating new memories while anchored to old bonds, Woon Tien Yuan, Director of
\nKilliney Group<\/i><\/b> said, “Christmas
\nhas always been a fun season for people of all ages to look forward to and it
\nprovides a good opportunity for family and friends to come together to
\ncelebrate. With this collaboration, I believe it becomes even more meaningful
\nduring pandemics like this because it serves as a timely reminder that we
\nshould all cherish such festive seasons even more so than before and to make an
\neffort to spend more time with our family.”<\/p>\n
\ncompetition, I believe that local brands should look towards collaboration and
\nstand strong on one united front, especially during this pandemic. The idea is
\nto help one another reach out to a wider audience so that we can create a
\nwin-win scenario for all. We are thankful to The Golden Duck for spearheading
\nthis project and for this wonderful opportunity to work together,” he added.
\nhome and being with loved ones, is reacquainting oneself with the taste of
\nhome.
\nEric Sim, General Manager of Prima Taste<\/b><\/i>
\n<\/b>commented, “We are pleased to be part of this collaboration
\nwith another homegrown company like The Golden Duck. During this pandemic, we
\nlong for that human connection and interaction more so than ever, yet many
\nfamilies and friends are still unable to unite. This gets especially more
\nchallenging during the end-year festive season. For close to 25 years, Prima
\nTaste has preserved the heritage of Singapore food and shared its authentic
\ntaste with fans around the world, including many Singaporeans who miss the
\ntaste of home. We hope this “kampung spirit” collaboration will bring smiles,
\ncheers and comfort to those who receive them.”
\ncustomers and fans alike are encouraged to enter the 3-week long giveaway by
\nsharing a heartfelt message to their loved ones living abroad. The top 100 most
\nendearing messages will be selected to send a complimentary package of a golden
\nChristmas to the ones they miss so dearly.<\/p>\n
\nthese packages include Australia, Belgium, Canada, France, Germany, Hong Kong
\nSAR, Japan, Malaysia, Netherlands, New Zealand, Netherlands, Singapore, South
\nKorea, Spain, Switzerland, United Arab Emirates, United Kingdom and United
\nStates. <\/p>\n
\nletters online at http:\/\/thegoldenduck.co\/christmas<\/a>. Submission closes on 29th<\/sup>
\nNovember 2021, 2359. Winners will be notified by 3rd
\nDecember 2021 and deliveries
\nwill be made between the 13th<\/sup> & 22nd<\/sup> December 2021
\njust in time for a Golden Christmas. Terms & Conditions apply. <\/p>\n
\nGOLDEN CHRISTMAS CAMPAIGN? * [8 \u2013 29 November 2021]<\/b><\/p>\n