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SINGAPORE
By
Customers
Best
\u00a0<\/p>\n With
\u00a0<\/p>\n While
\u00a0<\/p>\n “As
\u00a0<\/b><\/p>\n Blooming
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\n–\u00a0Media OutReach<\/a>\u00a0– 7 October 2021 –\u00a0With pollution and
\nglobal warming remaining constant hot button issues, Blooming Poet has
\nrecognised the need to be more sustainable in its efforts to protect the
\nenvironment. As bouquet wrappers are typically made of plastic and
\npredominately single-use, the continued usage of such wrappers would only
\nfurther harm the environment in the long term. To that end, the online florist<\/a> has announced it is launching a new
\nline of environmentally-conscious products dubbed “The Gunny Sack
\nCollective”.<\/p>\n
\nupcycling gunny sacks that have been used to store and transport cacao or
\nchocolate beans from Ecuador to wrap its flower bouquets, Blooming Poet is
\nhoping to offer a more environmentally responsible option for consumers looking
\nfor green choices to add to their retail therapy carts. Moreover, the online
\nflorist hopes the rustic barnyard look can offer customers a refreshing change
\nto its customary wrappings.<\/p>\n
\ncan also expect exotic and speciality blooms like tulips, peonies, hydrangeas,
\nand garden roses to feature in their flower bouquets. The garden roses, in
\nparticular, are sourced from sustainable farms, giving
\nenvironmentally-conscious shoppers another eco-friendly option. To ensure its
\ncustomers receive only the freshest flowers with a surprise twist, the flowers
\nand designs are curated daily and left up to the imagination and creativity of
\nBlooming Poet’s artisan florists. The flowers come in three sizes \u2013 Cutesy,
\nStatement, and Grand Gesture \u2013 to cater to individual customer’s needs.<\/p>\n
\nof all, the gunny sack wraps are priced at the same cost or, in some instances,
\ncheaper than their traditional paper and plastic counterparts. This decision
\nbucks the usual trend in various industries, where eco-friendly and sustainable
\noptions often cost more, discouraging consumers from adopting such practices. <\/p>\n
\nthis launch and its pricing strategy, Blooming Poet is also aiming to spark
\ndiscourse and raise awareness for customers to switch to an eco-friendly option
\nin an industry that has traditionally produced significant plastic and paper
\nwastage.<\/p>\n
\nsuch products have proliferated throughout countries like the United States, it
\nhas remained largely unknown in the South East Asia region, and Blooming Poet
\nis looking to change that. The hope is that this new product line can send a
\nmessage to care about the environment and inspire consumers to contribute to a
\ncircular economy by embracing gunny sack wrappings.<\/p>\n
\nthe former First Lady of the United States, Lady Bird Johnson, once said, the
\nenvironment is where we all meet; where we all have a mutual interest; it is
\nthe one thing all of us share,” mentioned Jyo, founder of Blooming Poet. “As
\nsuch, it is everyone’s duty to be environmentally conscious and to do our part
\nto ensure Mother Earth has a future for our children to inherit.”<\/p>\n
\nPoet is an online florist based in Singapore that offers a full range of floral
\nproducts, such as bloom boxes<\/a>, flower crowns<\/a>, and bridal
\nbouquets<\/a>.
\nEach of its art-inspired, handcrafted floral arrangements is hand-picked and
\nuniquely tailored to each customer’s needs. For more information about “The
\nGunny Sack Collective” and Blooming Poet’s various other products, please visit
\nhttps:\/\/www.bloomingpoet.sg\/<\/a>. <\/p>\n