- \n
- Thailand is the third
\n biggest market for Peruvian agri-food exports in South-East Asia<\/i><\/li>\n- Promper\u00fa will be
\n relocating its trade office for South-East Asia to Bangkok after four
\n years in Hong Kong<\/i><\/li>\n<\/ul>\n
\n <\/p>\nLIMA, PERU – Media OutReach<\/a> – 9
\nSeptember 2021 – Peruvian agri-food exports to Thailand continue to grow in 2021,
\nreaching US$4.2 million in May, comfortably exceeding the US$3.6 million
\nachieved in 2020.<\/p>\n![](\"https:\/\/release.media-outreach.com\/release.php\/Images\/Thumb\/500x0\/175414\/Peruvian-grapes.JPG#image-175414\")
<\/p>\n
\n <\/p>\n\u00a0<\/p>\n
\n <\/p>\nAvocados, grapes, cranberries and asparagus were the
\nleading Peruvian foodstuffs exported to Thailand last year. The biggest boom
\nwas in cranberries, which increased in value by 747% compared to the previous
\nyear. <\/p>\n
\n <\/p>\n\u00a0<\/p>\n
\n <\/p>\nThe growing
\nimportance of the Thai market to Peru’s export strategy is the reason behind
\nthe transfer of PROMPER\u00da’s trade office in the region. After almost five years
\nbased in Hong Kong, from 2021 Bangkok will be home to the Peruvian
\norganization’s promotional office in South-East Asia. <\/p>\n
\n <\/p>\n\u00a0<\/p>\n
\n <\/p>\nThe main
\nobjective of PROMPER\u00da’s trade office in Bangkok will be to increase the demand
\nfor Peruvian produce through new trade agreements and promotional actions.\u00a0 <\/p>\n
\n <\/p>\n\u00a0<\/p>\n
\n <\/p>\nOver the coming months, the promotions will reach the
\nleading ecommerce platforms in Thailand. Peruvian avocados, cranberries, quinoa
\nand chia have been available since July and through to September on the Fresh
\nLiving<\/b> website. In addition, leading supermarkets such as Tops<\/b>, Foodland<\/b>,
\nMakro<\/b> and Max<\/b> are also offering their shoppers Peruvian avocados
\nand cranberries online in August and September. <\/p>\n
\n <\/p>\n\u00a0<\/p>\n
\n <\/p>\n“In Thailand we are committed to direct consumer
\npromotion because, according to Food Export, around 54% of Thai people search
\nfor food from the West and therefore buy imported foodstuffs”, explained the
\nTrade Commissioner of PROMPER\u00da in South-East Asia, Erick Aponte.<\/p>\n
\n
\n
\n <\/p>\nPERU IN ASIAN
\nMARKETS<\/b><\/p>\n
\n <\/p>\n\u00a0<\/b><\/p>\n
\n <\/p>\nPeruvian agri-food exports to the Asian continent account for 15%
\nof its total exports to South-East Asia. The main markets are China (76 million), Hong
\nKong (117 million), South Korea (88.6 million) and Japan (55.5 million). <\/p>\n
\n <\/p>\n\u00a0<\/p>\n
\n <\/p>\nIn South-East Asia the main destinations are Indonesia (11.5 million), Malaysia (6.4 million), Thailand (5.8 million),
\nVietnam (4 million) and Singapore (1.4 million).<\/p>\n
\n
\n
\n <\/p>\nSUPER FOODS
\nPERU<\/b><\/p>\n
\n <\/p>\n\u00a0<\/b><\/p>\n
\n <\/p>\nThe ‘Super
\nFoods Peru’ brand represents Peruvian foodstuffs of distinctive quality that
\noriginate in the country’s unique ecosystems: the coast, the jungles and the
\nmountains. These products boast unique nutritional properties; learn more about
\n‘Super Foods Per\u00fa’ here<\/a>.<\/p>\n
\n <\/p>\n - Promper\u00fa will be