{"id":17336,"date":"2021-09-06T02:00:00","date_gmt":"2021-09-06T02:00:00","guid":{"rendered":"https:\/\/eodishasamachar.com\/en\/2021\/09\/06\/resonating-with-malaysian-lifestyles-callie-launches-breakthrough-virus-killing-mask\/"},"modified":"2021-09-06T02:00:00","modified_gmt":"2021-09-06T02:00:00","slug":"resonating-with-malaysian-lifestyles-callie-launches-breakthrough-virus-killing-mask","status":"publish","type":"post","link":"https:\/\/eodishasamachar.com\/en\/2021\/09\/06\/resonating-with-malaysian-lifestyles-callie-launches-breakthrough-virus-killing-mask\/","title":{"rendered":"Resonating with Malaysian Lifestyles: Callie Launches Breakthrough Virus-Killing Mask"},"content":{"rendered":"<p> \n<\/p>\n<div id=\"\"><!--<a class=\"format-txt\" href=\"{baseURL}\/View\/{release.id}?_download=1\">View this article in .txt format<\/a>--><\/p>\n<p class=\"Body\">KUALA LUMPUR,&#13;<br \/>\nMALAYSIA &#8211;\u00a0<a href=\"https:\/\/www.media-outreach.com\/\">Media OutReach<\/a>\u00a0&#8211; 6 September 2021 &#8211;\u00a0The COVID-19&#13;<br \/>\npandemic rages on, with no end in sight. Even with increasing vaccination&#13;<br \/>\nrates, the situation remains critical not just in Malaysia, but all over the&#13;<br \/>\nworld. For continued protection, all individuals, including those who are fully&#13;<br \/>\nvaccinated, are still encouraged to abide by fundamental SOPs, including&#13;<br \/>\nwearing masks at all times when outside the home; continue practicing social&#13;<br \/>\ndistancing; and staying at home whenever possible to reduce the risk of&#13;<br \/>\nexposure. <\/p>\n<p class=\"Body\" style=\"text-align: center\"><img src=\"https:\/\/release.media-outreach.com\/release.php\/Images\/Thumb\/500x0\/174616\/callie-image.jpg#image-174616\" width=\"500\"\/><\/p>\n<p>&#13;<br \/>\n&#13; <\/p>\n<p class=\"Body\">\u00a0<\/p>\n<p>&#13;<br \/>\n&#13; <\/p>\n<p class=\"Body\">With the rise of new strains such as the&#13;<br \/>\nDelta and Lambda variants, people have become more concerned about protecting&#13;<br \/>\nthemselves, and have especially become more conscious about choosing better&#13;<br \/>\nmasks for personal safety. A quality mask is an investment in well-being and&#13;<br \/>\npeace of mind, particularly for those who need to be out and about in order to&#13;<br \/>\ncontinue being productive, or to take care of the needs of their families and&#13;<br \/>\nloved ones. In line with this, <a href=\"https:\/\/www.calliemask.co\/\">Callie<\/a>, purveyor of high-quality and&#13;<br \/>\ninternationally-certified surgical masks designed to keep users fashionably&#13;<br \/>\nsafe, has launched an innovative new product that provides heightened protection&#13;<br \/>\nin the current uncertain climate. <\/p>\n<p>&#13;<br \/>\n&#13; <\/p>\n<p class=\"Body\">\u00a0<\/p>\n<p>&#13;<br \/>\n&#13; <\/p>\n<p class=\"Body\"><b>The Next-Gen COVID Killer<\/b><\/p>\n<p>&#13;<br \/>\n&#13; <\/p>\n<p class=\"Body\">Callie&#8217;s new creation, called Quantum&#13;<br \/>\nSupreme Beige, is a cutting-edge self-sterilising mask imbued with a Quantum&#13;<br \/>\nResonance Copper (QR-C) coating. This coating, applied on the outer surface of&#13;<br \/>\nthe mask, uses a proprietary Quantum Resonance Frequency to effectively break&#13;<br \/>\ndown and oxidise pathogens such as viruses, bacteria and microbes that land on&#13;<br \/>\nthe mask. Essentially, this innovative new mask comes with all the protective&#13;<br \/>\nabilities of the high-quality masks that Callie is known for, with the&#13;<br \/>\nadditional capability of killing up to 99.99% SARS-COV-2 pathogens within one&#13;<br \/>\nminute of exposure. It&#8217;s the next level in COVID-19 protection, with&#13;<br \/>\nanti-odour, anti-bacterial and anti-viral properties to significantly improve&#13;<br \/>\npersonal safety.<\/p>\n<p>&#13;<br \/>\n&#13; <\/p>\n<p class=\"Body\">\u00a0<\/p>\n<p>&#13;<br \/>\n&#13; <\/p>\n<p class=\"Body\">Even while wearing a conventional&#13;<br \/>\nsurgical mask, pathogens may remain on the surface of the mask after exposure;&#13;<br \/>\nif a user then touches any part of their face, rubs their eyes or generally&#13;<br \/>\nhandle a mask inappropriately, they are at risk of infection. With Callie&#8217;s&#13;<br \/>\nQR-C-infused masks, this risk can be mitigated, as pathogens are eliminated&#13;<br \/>\nwhen they land on the mask. Another source of infection risk is when masks are&#13;<br \/>\nnot discarded properly after use; again, because most of the microbes are&#13;<br \/>\ndestroyed on contact with the QR-C coating, Callie&#8217;s Quantum Supreme Beige&#13;<br \/>\nmasks reduces the chances of infection from improperly disposed masks. <\/p>\n<p>&#13;<br \/>\n&#13; <\/p>\n<p class=\"Body\">\u00a0<\/p>\n<p>&#13;<br \/>\n&#13; <\/p>\n<p class=\"Body\"><b>Protecting Malaysia \u2013 And the World<\/b><\/p>\n<p>&#13;<br \/>\n&#13; <\/p>\n<p class=\"Body\">Callie&#8217;s newest mask innovation is available&#13;<br \/>\nin two forms; as a 4-ply surgical face mask, or a KN95 respirator. Due to&#13;<br \/>\nheightened demand for quality protection, Callie Masks will now be made&#13;<br \/>\navailable outside Malaysia as well, with distribution expanding to Singapore,&#13;<br \/>\nIndonesia and European countries. According to the managing director of Rentas&#13;<br \/>\nHealth and the brand owner of Callie &#8211; Kelly Teoh, &#8220;This is an opportunity for&#13;<br \/>\nthe country to make a mark on the international stage in terms of providing the&#13;<br \/>\nhighest quality protection for people all over the world \u2013 an achievement that&#13;<br \/>\nis inspired by the efforts of the late Dr. Wu Lien Teh, the accomplished&#13;<br \/>\nMalayan physician who invented the Wu Mask, precursor to the current N95&#13;<br \/>\nrespirator, and whose many techniques continue to be used in battling the&#13;<br \/>\ncurrent pandemic.&#8221; It is a testament to ingenuity of Malaysians, and serves to&#13;<br \/>\ncreate confidence for other Made-in-Malaysia products that deserve to be in the&#13;<br \/>\nglobal limelight. <\/p>\n<p>&#13;<br \/>\n&#13; <\/p>\n<p class=\"Body\">\u00a0<\/p>\n<p>&#13;<br \/>\n&#13; <\/p>\n<p class=\"Body\">Moving forward, Callie&#8217;s R&amp;D team&#13;<br \/>\nwill continue to develop innovative protection and wellness solutions that can&#13;<br \/>\nbecome an essential part of everyday life including an easy-to-use home saliva&#13;<br \/>\ntest kit.<\/p>\n<p>&#13;<br \/>\n&#13; <\/p>\n<p class=\"Body\">\u00a0<\/p>\n<p>&#13;<br \/>\n&#13; <\/p>\n<p class=\"Body\"><i>The Callie Quantum Supreme Beige Mask&#13;<br \/>\nseries will be available from 6\/9\/2021 and retail from RM55 to RM82per box. It&#13;<br \/>\ncan be purchased online at <\/i><i>calliemask.co,&#13;<br \/>\nand in major pharmacies. Use code CALLIE10 for a one-time discount. Log on the&#13;<br \/>\nwebsite or follow @callie.mask on <a href=\"https:\/\/www.instagram.com\/callie.mask\">Instagram<\/a> and <a href=\"https:\/\/www.facebook.com\/callie.mask\/\">Facebook<\/a> for latest updates and&#13;<br \/>\ninformation.<\/i><\/p>\n<\/p><\/div>\n<p><script async defer src=\"https:\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><br \/>\n<br \/>\n<br \/><a href=\"https:\/\/www.media-outreach.com\/news\/2021-09-06\/93542\/resonating-with-malaysian-lifestyles-callie-launches-breakthrough-virus-killing-mask\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>KUALA LUMPUR,&#13; MALAYSIA &#8211;\u00a0Media OutReach\u00a0&#8211; 6 September 2021 &#8211;\u00a0The COVID-19&#13; pandemic rages on, with no end in sight. Even with increasing vaccination&#13; rates, the situation remains critical not just in Malaysia, but all over the&#13; world. For continued protection, all individuals, including those who are fully&#13; vaccinated, are still encouraged to abide by fundamental SOPs, &hellip;<\/p>\n","protected":false},"author":1,"featured_media":17337,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[60],"tags":[],"_links":{"self":[{"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/posts\/17336"}],"collection":[{"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/comments?post=17336"}],"version-history":[{"count":0,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/posts\/17336\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/media\/17337"}],"wp:attachment":[{"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/media?parent=17336"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/categories?post=17336"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/eodishasamachar.com\/en\/wp-json\/wp\/v2\/tags?post=17336"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}