\n Enabled by the sports car manufacturer\u2019s hallmark brand values, the virtual festival is set to catalyse and accelerate positive change <\/p>\n
- \n
- Porsche Asia Pacific is presenting “SCOPES driven
\nby Porsche” to curate and provide a creative platform inspired by values that
\nare an essential part of the Porsche brand DNA, and at the same time reflective
\nof the Asian zeitgeist<\/li>\n - From 1 August 2021, the first virtual edition of “SCOPES
\ndriven by Porsche” (SCOPES) will bring together a community of Southeast Asian trailblazers,
\nall of whom are shaping the future now in the fields of art and design, music, lifestyle
\nand sustainability<\/li>\n - Porsche is inviting creative talents in Southeast
\nAsia to submit their stories
\nfor an opportunity to collaborate with the brand<\/li>\n<\/ul>\nSINGAPORE –\u00a0Media OutReach<\/a>\u00a0–\u00a030 July
\n2021 – <\/b>Timeless
\n<\/b>design, emotional performance \u2013 these are
\nattributes Porsche is known and loved for all over the world. But the true
\ndriving force that has propelled the brand over the last seven decades and more
\nhas always been a spirit of creativity, pushing boundaries, and shaping the
\nfuture. After all, the brand was built when founder Ferry Porsche turned his
\ndream of creating the perfect sports car into a reality.<\/p>\n
\n <\/p>\n\u00a0<\/p>\n
![](\"https:\/\/release.media-outreach.com\/release.php\/Images\/Thumb\/500x0\/166635\/PAP-SCOPES-PR-KV-16-9.png#image-166635\")
<\/p>\n
\n <\/p>\nIn this pioneering spirit, Porsche Asia Pacific is
\npresenting SCOPES in Southeast Asia, to curate and provide temporary spaces for
\nthose who are driven by dreams, going beyond cultural conventions to pursue
\ntheir passions and create the perspectives of tomorrow.<\/p>\n
\n <\/p>\n\u00a0<\/p>\n
\n <\/p>\nThis will be the first virtual edition of SCOPES<\/a>, and the festival will span over two months, hosted
\non an independent platform to unite a young, dynamic group of creators from
\nSoutheast Asia. From 1 August 2021, SCOPES will feature a variety of inspiring
\nstories including documentaries, workshops, podcast series, interactive live
\npanels and talks to encourage exchanges and dialogues on what the future in
\nSoutheast Asia could look like with visionaries and driven individuals helping
\nto shape the narrative.<\/p>\n
\n
\n
\n <\/p>\nDefining
\nOur Scope <\/b><\/p>\n
\n <\/p>\nThe themes that are central to SCOPES are rooted
\nin values that make up the Porsche DNA, and are simultaneously very present in
\nthe Asian zeitgeist \u2013 a pioneering spirit in harmony with tradition, design,
\nand sustainability. Together, these values form the foundation to create
\nengaging and distinctive content to ignite an exchange between creative minds. <\/p>\n
\n <\/p>\n\u00a0<\/p>\n
\n <\/p>\n“Southeast Asia is one of the most diverse regions
\nin the world, and it is energised by a young, dynamic group of creators, making
\nit the ideal environment to launch the first virtual edition of ‘SCOPES’. In
\ntypical Porsche spirit, we took the challenges imposed on us from the global
\npandemic, and turned it into a larger opportunity to tell the story of what
\ndrives our brand, and connect with a like-minded group of creative individuals through
\na concept that speaks to a new era, new audiences, and new forms of engagement,”
\nsaid Yannick Ott, Marketing Director of Porsche Asia Pacific.<\/p>\n
\n <\/p>\n\u00a0<\/p>\n
\n <\/p>\nUniting
\nthe region’s driven individuals <\/b><\/p>\n
\n <\/p>\nThe visual direction of SCOPES was defined by Theseus
\nChan<\/b>, an internationally
\nrenowned graphic artist from Singapore, who designed and conceptualised a new
\nlogo that captures the essence of design, sustainability, and the idea of a pioneering
\nspirit. The variety of art elements encapsulates the multi-cultural influences
\nand the mix of modern and traditional elements in the region. <\/p>\n
\n <\/p>\n\u00a0<\/p>\n
\n <\/p>\nSCOPES also invited four renowned women of the
\narts, Narelle Kheng, Ramengvrl, Jess Connelly<\/b>, and Suboi<\/b>, who
\nwill share their journeys in pursuing their dreams while breaking out of
\ncultural norms. Through an intimate portrayal of confidence, creativity, and
\nthe drive to create a better future, SCOPES will provide a platform for them to
\nshare their stories and put Asian female artists on the map, and empower other
\nfemale artists with similar ambitions in the industry.<\/p>\n
\n <\/p>\n\u00a0<\/p>\n
\n <\/p>\nSuboi<\/b>, known as Vietnam’s “Queen of Hip Hop,” who
\nfamously rapped with former U.S. President Barack Obama while he beatboxed,
\nwill conclude the line-up on a high note with an experimental documentary. Narrated
\nby Suboi, the documentary will feature five chapters that are separated into distinct
\nrooms, each taking a unique conceptual approach, exploring her multi-layered
\npersonality, or creative visions and inspirations. <\/p>\n
\n <\/p>\n\u00a0<\/p>\n
\n <\/p>\nOver several weeks, Green
\nIs The New Black<\/b>, Asia’s
\nfirst ever conscious festival and platform, will drive conversations by hosting
\nsustainability live panel discussions with thought leaders and industry experts
\nwho are at the forefront of change in the food, fashion, and urban communities.
\nThere will also be a special preview of “The Naked Arctic Adventure”, a
\ndocumentary that chronicles Green Is The New Black founders, Stephanie Dickson,
\nand Paula Miquelis, on their expedition to the Arctic Circle to witness the
\neffects of climate change first-hand.<\/p>\n
\n <\/p>\n\u00a0<\/p>\n
\n <\/p>\nIn a series on Wonderfruit<\/b>, a popular music, art, and lifestyle festival in
\nThailand, SCOPES will showcase the community of driven individuals who are
\nshaping the future with their innovations in art and architecture, food, wellness,
\nand music. One of the films, titled “Art in a field: A look behind the art
\ncuration at Wonderfruit,” will explore the curation and collaboration with
\nvarious artists to design a festival that is rooted in sustainability.<\/p>\n
\n <\/p>\n\u00a0<\/b><\/p>\n
\n <\/p>\nA
\nplace for creative exchange<\/b><\/p>\n
\n <\/p>\n1880, a social club born of the notion that
\nconversations make the world a better place, will provide a junction for
\ndialogues between passionate individuals from different walks of life. Under
\nthe theme “Driving Tomorrow”, the series will share their stories told from
\ntheir own lens:<\/p>\n
\n <\/p>\n- \n
- Anna
\nHaotanto<\/b>, founder
\nof The New Savvy, Asia’s leading financial and career platform for women<\/li>\n- Dr.
\nParag Khanna<\/b>, a
\nleading global strategy advisor who has been an advisor to the U.S. National
\nIntelligence Council, and author of The Future is Asian: Commerce, Conflict
\n& Culture in the 21st Century<\/i><\/li>\n- Dr.
\nAyesha Khanna<\/b>, CEO of
\nADDO AI, an artificial intelligence advisory firm and incubator- Leanne
\nRobers<\/b>, co-founder and
\nco-CEO of She Loves Tech, the world’s largest start-up competition and
\naccelerator programme for women-led and women-impacting tech start-ups<\/li>\n- Lorin
\nWinata, <\/b>founder of Melati Drinks, Asia’s
\nfirst non-alcoholic aperitif crafted from Indonesian wellness tonics<\/li>\n<\/ul>\nAs dialogue and spirit of collaboration are an
\nessential hallmark for SCOPES, Porsche is keen to bring together even more
\ncreative minds in this region, and is calling for submissions on the platform for
\na chance to be featured. Creative contributors such as artists, film makers,
\nvisionary entrepreneurs or designers are invited to share their vision of,
\n“What’s Your Scope?”. They can submit their projects that shape the future now
\nlinked to a pioneering spirit in harmony with tradition, sustainability, and design. \n<\/p>\n
\n <\/p>\n\u00a0<\/p>\n
\n <\/p>\nThe first virtual edition of SCOPES will run from 1 August to mid-September. “SCOPES
\ndriven by Porsche” first premiered in Berlin, followed by Amsterdam and Tokyo, and
\nwill head to Warsaw after the Southeast Asian edition is completed.<\/p>\n
\n <\/p>\n\u00a0<\/p>\n
\n <\/p>\nFor
\nfurther details and the latest updates, visit the website virtual.scopes.asia<\/a> and
\nfollow @scopes_drivenbyporsche<\/a> on Instagram.<\/p>\nAppendix
\n– Featured Trailblazers <\/b><\/p>\n\u00a0<\/b><\/p>\n
Theseus Chan<\/b><\/p>\n
Known
\nfor his iconic guerrilla, and collage approach mixed of different graphic
\nelements and designs, Theseus’ works often feature a strong range of materials
\nand printing technology. He is also known internationally for his work for
\nComme De Garcons, Louis Vuitton and Gerhard Steidl. He is one of four overseas
\nartists, along with 16 Japanese artists, selected to produce artworks for the
\nTokyo 2020 Olympic Games.<\/p>\n\u00a0<\/p>\n
Jess Connelly<\/b><\/p>\n
Sultry
\nsinger Jess Connelly makes evocative songs from the heart. Her records dabble
\nin Pop, R&B, Hip Hop, Electronic, and other genres. Spending most of her
\nyounger years growing up in Australia, Jess has made Manila, Philippines her
\nhome since high school.<\/p>\nNarelle Kheng<\/b><\/p>\n
Narelle
\nis a 27-year-old, Singapore-based singer and actress. She made her debut as
\npart of local pop quartet The Sam Willows as their bassist and vocalist. Before
\nher debut, she studied Theatre Studies and Drama in junior college, which has
\nled to an acting career alongside her music one. As a solo artist, she strives
\nto build a comfort-community of hope through her music; a safe haven to express
\noneself for anyone and everyone who feels lonely or lost.<\/p>\n\u00a0<\/p>\n
Ramengvrl<\/b><\/p>\n
Known
\nfor her infectious bars and unique, straight-to-the-point fashionable style,
\nRamengvrl has made her mark with edge and consistency. Winning Song of the Year
\ntitles in 2018 and 2019, she was named Indonesia’s future of Rap by VICE.<\/p>\nSuboi<\/b><\/p>\n
H\u00e0ng L\u00e2m Trang Anh, known by her stage name Suboi,
\nis a Vietnamese rapper, singer, and songwriter. Raised in Saigon, where she
\nlives, Suboi is the first Vietnamese female rapper to become successful in her
\ncountry and is considered Vietnam’s queen of Hip Hop.<\/p>\n\u00a0<\/p>\n
Dr.
\nParag Khanna<\/b><\/p>\nDr. Parag Khanna is a leading global strategy
\nadvisor, world traveller, and best-selling author. He is Founder & Managing
\nPartner of FutureMap, a data and scenario based strategic advisory firm.
\nParag’s newest book is MOVE: The Forces Uprooting Us (2021), which was preceded
\nby The Future is Asian: Commerce, Conflict & Culture in the 21st Century
\n(2019).<\/p>\n\u00a0<\/i><\/p>\n
Dr.
\nAyesha Khanna<\/b><\/p>\nDr. Ayesha Khanna is the Co-Founder and CEO of
\nADDO AI, an artificial intelligence (AI) solutions firm and incubator. She has
\nbeen a strategic advisor on artificial intelligence, smart cities and fintech
\nto leading corporations and governments. <\/p>\n\u00a0<\/p>\n
Lorin
\nWinata<\/b><\/p>\nLorin Winata is the founder of Melati Drinks,
\nAsia’s first non-alcoholic aperitif crafted from Indonesian wellness tonics. The
\n27-year-old worked previously worked in venture capital, and all the late
\nnights spent entertaining left the health-conscious Winata searching for more
\nnourishing alternatives. When she couldn’t find them, she decided to make her
\nown and crafted an uplifting, restorative, zero-alcohol, plant-based aperitif.\u00a0<\/p>\n
Anna
\nHaotanto<\/b><\/p>\nAnna Haotanto is the Managing Partner & COO of
\nABZD Capital and the Managing Director & CMO of Gourmet Food Holdings, an
\ninvestment firm focusing on opportunities in the global F&B industry. She
\nis also the founder (former CEO) of The New Savvy \u2013 Asia’s leading financial,
\ninvestments and career platform for women. <\/p>\nLeanne
\nRobers<\/b><\/p>\nLeanne Robers is an entrepreneur, start-up
\nadvisor, community builder and public speaker. Leanne is the Co-Founder of She
\nLoves Tech, the world’s largest start-up competition and accelerator program
\nfor women-led and women-impact tech start-ups.<\/p>\n\u00a0<\/p>\n
Stephanie
\nDickson<\/b><\/p>\nStephanie Dickson is the founder of Green Is The
\nNew Black, Asia’s first Conscious Festival and media platform, for people who
\nwant to live more sustainably by improving the way they think, work and consume
\nwhile doing more good in the world. Her mission is to advance collective
\nconsciousness through conversations, content, and experiences, supporting
\npeople to find inspiration, gain knowledge and be able to take action to create
\na better lives for themselves and the planet.<\/p>\n<\/p><\/div>\n - Dr.
- Anna