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KUALA LUMPUR, MALAYSIA\u00a0–\u00a0Media
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According to the 2018 Global
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“The challenge is that we
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“During the COVID19 pandemic
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Louis
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“Besides that, another
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“When we develop a
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With Covid-19 and the
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The Malaysia Global Business
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For
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For
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Research
2018
\nOutReach<\/a>\u00a0– 22 June 2021 –\u00a0The Malaysia Global Business Forum<\/a> has
\npartnered with GLS Fitworx Sdn. Bhd. the developers of “Ignite” a leading
\nprogram for individual and corporate fitness to engage with the corporate
\nsector to better understand the relationship with fitness and
\nproductivity.\u00a0 The agreement which will
\ninclude the rollout of a series of simulcast webinars to highlight the positive
\nbenefits of exercise and productivity will include a research component to
\nbridge the current data gap in Malaysia related to this subject coupled with
\nvirtual workouts. \u00a0<\/p>\n
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\nWellness Economy Monitor, pre-COVID19 data showed that the global wellness
\nindustry grew 12.8% annually reaching a value of USD4.2 trillion.\u00a0 The various supply chains represented some 5%
\nof global economic output.\u00a0 The fitness
\nsector too was a high growth sector within that context. However, with the
\nlockdowns accruing globally much of that business has migrated to online and
\nhas yet to be fully understood from a business perspective. <\/p>\n
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\nhave global figures and international trends but we don’t have relevant data
\nfrom a Malaysia perspective so we will use this initiative to develop a set of
\ndata that will allow us to better inform corporations and government
\ndepartments on the potential positive impacts of fitness programs for the
\nworkforce.” Stated Nordin Abdullah, the Founding Chairman of the Malaysia
\nGlobal Business Forum.\u00a0 <\/p>\n
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\nhealth remains top of mind, research shows there is a direct link between an
\nindividual’s level of fitness and their overall health and ultimately this
\nimpacts productivity.\u00a0 For Malaysia to
\ntruly recover from the impacts of COVID19 there will be a need for a paradigm
\nshift in terms of productivity.\u00a0 That is
\nwhy we are working with GLS Fitworx Sdn. Bhd. the developers of “Ignite” to
\nmove this agenda forward.” concluded Nordin.\u00a0
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\nJoubert the Managing
\nDirector of GLS Fitworx Sdn. Bhd. who has 20 years of experience of developing
\ncorporate fitness programs commented that “Every single company that we have
\nengaged with, in terms of corporate fitness and wellness, has seen a shift in
\nproductivity and a reduction in work time lost due to medical leave. These are
\ndirect indicators that relate to profit.” <\/p>\n
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\nindicator that is immediately evident is employee engagement and satisfaction.
\nSo many employees want to make a change in their health and wellness but face
\ncertain challenges. The main challenges are; They don’t know how to do it or
\nwhere to start; they lack structure and motivation; there is a perception that
\nthey cannot afford it; they are afraid that they might do something wrong.”<\/p>\n
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\nwellness program with a company, we break down the process to its simplest form
\nso that everyone can participate. We get every employee to do a basic body
\nanalysis test so that we can determine a base line to start from. We do a
\nfitness talk which gives basic guidance on eating habits and we engage the
\nindividual by placing them into groups of participants that are on a similar
\nlevel to them. We then take them from square one and work on progression.” <\/p>\n
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\nreality of gym closures, lockdowns, company wellness programs being put on hold,
\na few fitness companies have pivoted to online fitness training. The Fitworx
\nManagement has pivoted online fitness with the assistance of the latest
\ntechnology with the investment into a High-Definition online fitness studio,
\nthat live streams disciplines like Yoga, Fitness classes, Fight\/Boxing classes
\nas well as Dance classes on a set schedule.<\/p>\n
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\nForum was established to empower stakeholders at the intersection of
\nInternational and Malaysian business. Through business intelligence, advocacy,
\nmedia engagement, market research, networking, business community engagement,
\nadvisory and business matching MGBF delivers results for individuals,
\ncorporations, trade & business associations and governments.<\/p>\n
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\nmore information about the Malaysia Global Business Forum visit www.MalaysiaGlobalBusinessForum.com<\/a> <\/p>\n
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\nmore information about Ignite visit www.fitworx.com.my<\/a> <\/p>\n
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\nReference Links <\/p>\n
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\nGlobal Wellness Economy Monitor<\/b><\/p>\n
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